Ten directions for effective promotion of website operation

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Website Construction Promotion 10 points note

First, seize the new century the development of strategic positions

No matter what business you do, you can't ignore the importance of the Internet. In fact, as long as you look online, you may be surprised to find that your competitor's "Web page" has already been posted on the Internet.

Second, the establishment of a new corporate image

On the Internet, enterprise image no longer by the size, strength, number, performance, reputation, history and other decisions and is replaced by a new set of rules, such as norms, fast, convenient, cordial, aesthetic, expert advice, global comparison, personalized choice, interactive use, etc., so, the big Evergrande, A strong man never works.

Third, directly explore the international market

Through your website, you have opened access to almost every country market in the world. In fact, many companies that do not export their products to the program should be aware that once your Web page is released, it will certainly bring you international business opportunities. It is self-evident that for export-oriented enterprises or intending to enter overseas markets, the establishment of a station on the internet is undoubtedly the cheapest and most effective means to exploit the international market.

Iv. launch 24-hour online marketing

Telephones, telegrams, faxes, and telex are the traditional means of communication that you use to communicate with people so that your products or services can be sold, and by using your website you will be able to sell yourself, your products or services to a wider range of people more vividly, intuitively and cheaply. For example, now more popular customers online customer service, can achieve free communication, visitors do not have to install any plug-ins, you can communicate online.

V. Efficient and inexpensive directional publicity

Type a very rare technical term in Yahoo you may find that the search results are hundreds of thousands of times, and you will find your peers and potential customers, even in a very professional niche. Join a professional trade association, newsgroup, mailing list on the Internet, and you suddenly discover a product or service that you've never known before is now a hot topic for many people.

Vi. establishing the most direct communication mechanism with customers

Through your website, you can serve your customers across the region 24x7: Keep in touch with your customers, listen to customers ' opinions, and answer frequently asked questions from customers.

Vii. shorten the cycle of new products and open markets

It is expensive to launch new products and to open the market. A handful of big businesses can spend heavily on advertising and promotions, but for most businesses, there is neither enough money nor enough time to wait, collect and analyze enough feedback to determine how to improve their product or enter a new market. Through your Web site, you can display your new product in a multimedia way, with no omission to mention its advantages and features; You can advertise and advertise more customers in the new target market at a very cheap price. Then you'll find that people's opinions about new products and the feedback from emerging markets are pouring in, and you've come up with compelling data from which the difficult task of previously time-consuming grips is now done cheaply and incredibly well.

Develop customer relationships with attractive customer base

Overall, users in the country who use the internet most often are highly educated professionals with high salaries or high salaries. On the other hand, most of the domestic universities have been linked through the education network to non-commercial users, and college students are the most active group. Therefore, any one in China to create a brand, determined to become bigger enterprises, can not ignore the Internet and its growing user base. Almost every successful businessman has a similar experience: a casual meeting, an exchange of business cards, and a big business. In fact, every shrewd businessman knows that it is important not to know how much, but to know how many people. On the Internet, you can send "business cards" to thousands of potential customers, 24 hours a day to introduce them: what can I do for you, if necessary, please contact me.

Ix. keep in touch with your sales staff

Sales personnel across the country need to have the latest information and instructions from the company's headquarters, and the company headquarters need to understand the sales progress of all branches of the country, sales performance, through your website, only to spend the Internet, the company headquarters and branch offices can be safe, convenient communication, which for improving management efficiency, reduce operating costs is very obvious.

X. Facing the local market

Your site is a powerful tool for developing international markets, and you should not overlook the local market.

In view of the above, interactive vision for the enterprise to provide the following services, in line with the development needs of enterprises to help enterprises into the network world of the New era:

1. To determine the characteristics of the enterprise's own online marketing strategy, from the basic functions of its web site and the operation of the system planning, the pursuit of the enterprise unique, distinct personalized characteristics.

2. To determine the specific objectives of enterprise online marketing, it includes how to establish corporate image, how to display products, expand enterprise market space, how to investigate user response, how to improve after-sales service and so on.

3. Develop enterprise site, provide clear planning process, Affinity Man-machine interface design, ingenuity design, perfect service, dispense with all your worries. We use first-class technology and services, for you to establish a bridge to the world.