Ten key elements to share a good information web site

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Talk about the information Web site, we often say that the content of the king, but the content is really kingly? Can you do it with content sites? Today I would like to share with you the experience of doing my own information website. I think the information website, the brand is king! If we make a breakdown of the information site, we can be divided into portal sites and industry-class sites, where we should remember that the information site is not rely on keywords to improve traffic, and his mode of operation is to wait for the inner media, so as to expand the integration of the industry's attention.

Do the website, profit is the primary purpose, but in the absence of traffic, how to talk about profit? To know to do negative deletion, do industry press, those income is Micro bo, but in the background without a lot of updates, is that these people do not want you to do, because your site is not authoritative, because your site weight is not enough. Of course, you can say you go to do keyword seo, you go to do promotion, but I can certainly tell you, these effects are very little, if you go to pull traffic, then you might as well not do information station, then say back, how to build an authoritative information station? Here I will tell you one by one!

One, the layout of the site to the atmosphere: information site, the goal is based on the industry or the top of the portal, if you use Dede or Phpcms template to directly set up a, then you can consider not to do, because people see not enough industry, not enough authority, so how can customers choose you?

Second, the name should be authoritative: Here I do not recommend that you do local information sites, because the local site of high limits, enterprises tend to pay attention to the first-line mainstream media, through my experience in the information station, under the same weight, with China than a local information station by customers much more welcome.

Third, purposeful promotion: the promotion of information websites, different from other sites, other sites can be promoted to the forum, can be extended to the relevant business district, but the information station put there is no use, I here to give you an opinion, and the same industry to change the site, let others reprint your article, at the same time let each other's source, Write down the name of your site, long-term accumulation of your site's reputation will naturally improve, when the site's reputation to a certain extent, you will find that the portal site began to reprint your article, this time your goal is reached.

Four, has the choice to do the friendship connection: does the portal website, does not have the friendship connection not to be indiscriminate, you can find the same industry to do, or related industries to do, do not care about each other's PR how much, as long as it is related to the industry, as long as the update with the, do not consider, do his, and in the Friendship link, thousand king don't put your keywords , is the name of the site, so as to pull the site's brand effect

Five, give up the website keywords: do information network people, the hearts are clear, keyword competition is difficult to imagine, some opponents are the old station in the 10, some are portals of the website, and Sina Sohu to fight, that is the spirit of the problem, so the key words do not want to think, when you have the weight of the site, rely on the long tail of the keyword pull flow can be , the key words will automatically with the homepage of the weight and upgrade, do not deliberately to do

Six, the site should have its own content: in fact, do the consulting site, the most painful is the article, unlimited copy of other people's articles, no own content, that information site is not developed, so must have content, here I suggest the company to operate the information Web site, must have editors, the personal operation of the information site, Homepage All articles must be false original, this has such a website will have its own inside the same.

Seven, update to have the strength: information website, home Update is the most important, I have done such a test, every day to collect 200 articles, home update 20, every day is more than 100, but I do not collect articles every day, the homepage of all updates, the collection can reach more than 400 per day, so I suggest that everyone, Before the site submitted, a large number of collection of articles, submitted, every day as much as possible to update the home page, at the same time to collect articles, to know the news site is the article is traffic!

Viii. Production of special topics: to make the website bigger, must have the unique opinion, also must have the website viewpoint, therefore the topic is essential, if because the time problem is not enough, that each week's topic also must control at least in one, such cumulative, the website diversity also achieves.

Nine, Baidu News Source: This is the ultimate goal of information-type Web sites, many sites are hoping to become the source of Baidu News, Baidu News source official application address, dozens of sites every day to apply, but through the rate of 0, why? Because your website does not have its own opinion, because your website has no industry sex, Because your website's news volume is not enough, so want to become the Baidu news source, must enrich own website, wants to let own website have the real content, although is very difficult, but must persist!

Ten, build brand information site: to the site in the industry to remove, you must let the media know you, to let enterprises know you, to let people know you, how to do? In fact, Soft Wen Press has a lot of PR companies do, you can take the initiative to contact them, your resources to them, so that the public relations company in the form of the enterprise, Enterprises will naturally see you, so there is a chain reaction, along with the development of your website, public relations companies, enterprises, journalists also agree with your existence, so that your industry influence naturally have.

Well, today to share with you so much, all are their own handwriting, but also their own experience, information site if done, the profit model will be many, this will be discussed with you, OK, the last copyright notice: This article by the Chengdu Seven Line media (http://www.dfqxcm.com) Ruru original, reproduced please specify the copyright, thank you! Exchange QQ 594861979