Ten precautions for network promotion personnel

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After entering the WEB2.0 era, a variety of new ways of promotion, such as blog promotion, microblogging marketing, question and answer promotion, encyclopedia promotion and so on, the corresponding, network promotion personnel need to master the promotion skills and methods are more, then, how can we effectively improve the effectiveness of promotional information? Fingertips to everyone recommended: Network promotion staff must see ten points of attention.

First, the promotion of information content quality

There is no doubt that the quality of the information you send determines the final outcome of the transaction. Therefore, we recommend that the network promotion staff as far as possible detailed and comprehensive introduction of your products or services, vigorously publicize your advantages and characteristics, and strive to improve the information of the title and content of the attraction.

Second, true and accurate contact

Interested customers will contact you directly by contacting you in your information or information, so we suggest that you leave a true and accurate contact.

Third, increase the trust of the intention of customers

Complete and detailed information will increase your confidence in the intention of customers, to dispel their concerns with your transactions, so we recommend that the network extension staff in the "Member center" to modify or improve their information, which is particularly important to enterprise users.

Iv. increasing the information exposure rate and reprint quantity

As we all know, Baidu is included and ranked by the top of the information volume higher, and the high volume of information outside the chain, more easily access to the top Baidu rankings, so we suggest that you will share your own information to more sites to improve your information exposure and reprint volume.

V. Improving the original rate of information

Baidu, Google as the representative of the search engine has a common feature is the likes of fresh, original information, and the title similar, content duplication, keyword stacking, garbled inclusion rate will be significantly reduced, so we suggest that the network promotion personnel should not plagiarize, copy themselves or others have published content.

Vi. control the number of promotional information

A very short period of time in the same site a large number of dissemination of promotional information, is often determined by the administrator as spam and punished, so we recommend that you send several websites a day, the number of published information on the same site not too much.

Reasonable and effective add URLs and links

Dissemination of information in too many URLs and links, will not be included in the information and rankings have too much to help, but will greatly increase the risk of deletion, it should be reasonable and effective to add URLs and links, under normal circumstances to add a small number of anchor text link is advisable.

Eight, the accumulation of high-quality promotional resources

To collect a lot of high weights, included fast, ranked good quality promotion resources, such as: A5, webmaster home, outdated, Eric, Matador, push A, 58, market, Word-of-mouth, people, Classification (www.80time.net), the portal blog, etc., it is best to prepare a table for statistics and management.

Ix. making full use of multimedia resources

The departmental web site allows you to insert pictures in promotional messages, video, audio, animation and other multimedia resources, network promotion personnel should make full use of these functions, upload some of the production of exquisite, convincing pictures and other resources, according to the network effect monitoring statistics, with pictures of promotional information click-through and turnover rate are significantly higher than the general information.

Don't neglect the traditional way of promotion

Although the WEB2.0 era of new promotion way is very many, but we still want to remind the network promotion personnel must not neglect the traditional promotion way, for example QQ Group dissemination, the forum signature outside the chain, the blog mass device, the mail virus marketing and so on, the reasonable effective use these means is very necessary.

The above is a snap to everyone recommended "network promotion staff must see ten points of attention", because of the space limit, write more general, are some theoretical things, hoping to play a good effect, for the network promotion staff to improve a little bit of help and advice, inadequate errors and omissions are unavoidable, I hope friends to correct. This article starting from the classification information network, the original address: http://www.80time.net/id-12216.html welcome everyone to share, please indicate the source of the link, bese.