Test water with scene photo sharing function Our Story,snapchat no longer "read

If a mention of Snapchat, the mind appears in the "pornographic", then you are wrong.

Story is another feature of Snapchat, except for the self-destruct text Picture snap, which automatically collates users ' 24-hour snap and scrolls to play, which not only increases the durability of the information, but also prevents many people from sending "inappropriate" information. At present, the Story has reached 1 billion times a day, compared to two months ago, this figure was only 500 million. However, Story only applies to friends, unless the user manually open the browsing permission to "Everyone", not friends of the people can see.

In order to facilitate the interaction outside the circle of Friends, the new version of Snapchat has added our story function, providing pictures and video sharing services based on public activities, and users can upload their live pictures and videos on site. After a photo or video is taken, the user can see the list of activities and click Publish, and the content will be added to the corresponding Story. The feature will be officially unveiled this weekend at the Las Vegas Electronic music festival Tepco Daisy Carnival. After opening the Snapchat at the concert site, the EDC live story will automatically appear in the Snapchat user's contact list to allow them to view real-time information at any time. Users can add pictures and videos to the Story at will, so that "everyone" can see them. In other words, even if you don't come to the event, you can enjoy it.

For Snapchat, the integration of "non-friend" Story is a step in the leap, the focus is gradually from "after reading is Burning" information transfer. At present, Snapchat is trying to establish cooperation with more large event organizers. Just think it's a lot more fun to watch live with Snapchat than it is to see the Twitter stream. If everything goes well, our Story is very likely to bring more benefits to Snapchat.

In fact, Tepco Daisy is one of the most suitable scenes for Snapchat. In the seven years since the Tepco Daisy Music Festival, fame and attendance have exploded. During the 31 hours of activity, the participants were bombarded with 35 million dollars of fireworks, laser light, carnival parades, and half a ton of colored paper thrown in the air. In the past, people who didn't show up could only be viewed through YouTube videos. However, the organizers also hope that in a new way, so that enthusiastic fans outside the scene to participate in the further expansion of the impact of activities, and our Story just to meet the wishes of the organizers: users spontaneously upload activities photos and videos, promote the rapid spread of activities.

Currently, the EDC Story is still a Snapchat attempt. Once successful, our story is very likely to become a sharp weapon for Snapchat. Although our story and Snapchat's initial "Burn after" feature has been far from the difference, this does not hinder its original features and properties. In fact, our story function can make up for the gap between the Snapchat and the more enduring information.