Absrtact: A few days ago, there is news that only 3 months of the establishment of the furniture electric cattle nest network is likely to have closed down, the current official website can not be opened. Yesterday, the New Express reporter tried to contact the cattle Nest Network, the company phone has been unable to connect. The company was completely laid off for the Cattle Nest Network
Recently, there is news that only 3 months of the establishment of the furniture electric cattle nest network is likely to have closed down, the current official website can not be opened. Yesterday, the New Express reporter tried to contact the cattle Nest Network, the company phone has been unable to connect.
The company was cut off.
For the cattle nest network of capital chain break rumors have a long history, there are netizens in micro-bo blasting material said that "the so-called 300 million of the fund's cattle nest network three months on the losing!" Overnight without warning all staff layoffs, elite leadership without a show. ”
It is reported that Ngau WO Network was established in this year June 4, according to the company registration information, the actual registered capital of 6 million yuan, located in Shanghai.
According to the knowledge of cattle nest nets, cattle nest nets by the original star of the United States Kai Long Electric Corps team members founded, the initial access to the Eurasian group 100 million Yuan investment. Eurasia Group is a large enterprise with more than 20 years experience in household circulation industry.
Three months burned hundreds of billions of dollars, the cattle nest nets "burning money" speed is eye-popping, in response to this matter, the electrical business eminent person Shangxiang said: "The traditional furniture business owner of the brain fever invested this electric business site, a few months later found that the wrong, decisive closed." Only millions of dollars is wasted. ”
In this regard, Ngau Wo Network CEO Liu Yang October 8 in the micro-Bo public Development voice: "On the cause and effect of the cattle nest network, there will always be a statement, we are also waiting for investors in the final response." ”
Take the traditional furniture channel merchant's money to leather their lives?
In recent years, the operation of the vertical electric operators difficult to enter the stage of integration, the electric business has appeared vertical electric quotient has died, and cattle nest Network was established at this time. At that time, the news that the company only through a few months time investment, attracting more than 800 domestic high-end home brand settled in. But it is still hard to escape.
Some media said that the Internet people directly pointed out that the cattle nest network with traditional furniture channels to the investment of traditional home channel life, the difficulty is too great.
and the furniture electric dealer has been in the rapid expansion in recent two years, gets the investment the household electricity quotient also unceasingly to increase. However, the public data show that more than 80% of the furniture enterprises are highly concerned about the electricity quotient, more than 60% of the manufacturing enterprises are planning to implement, but only 5% of the enterprises have achieved good economic results.
Last month, based on the local E-commerce business shopping mall Le Home is easy to operate, the station almost all advertising has become the exclusive location of Baidu promotion.
Shou-partner Investment Management Co., Ltd. co-founder Panshou once said that, in addition to Sha Amoy Bao, music from the closure of the Amoy brand part of the money, other for the public is familiar with the home of the electricity business almost do not make money. The problems such as profit model, strong product area characteristics and more investment demand are the bottleneck that has been difficult to break through.