The Advertising era website recently released the list of the top 200 advertisers in the United States

The July 9 News, according to foreign media reports, the advertising era (AD Age) website recently released the list of 200 major U.S. advertisers. Google, Amazon and Apple have significantly increased their advertising spending in 2012, according to relevant data.

To fend off the impact of companies such as Samsung and Amazon on the mobile device market, Apple has increased its advertising effort. According to Ad Age's analysis of Kantar Media data, Apple's 2012 "standard Media" (including television, billboards, print, broadcast and online display ads, but not search advertising) advertising spending amounted to 662 million U.S. dollars, compared with 2011 546 million U.S. dollar growth of 21%. Apple became the 12th-largest American advertiser in 2012.

Google also ranked in the top 36th, in 2012 its standard media advertising spending amounted to $340 million, up 66% from 2011 's 205 million. The company is increasingly promoting Nexus tablets, Google + and Chrome.

Amazon also jumped to 68 in its list of advertising spending, with 2012 standard media advertising spending of $245 million, up 58% from 2011 's 156 million. The company is still aggressively marketing the Kindle tablet and e-readers.

Mobile operator at&t the top spot for two consecutive years. Its 2012 standard media advertising spending amounted to $1.6 billion trillion, but fell 14% year-on-year. As ad Age points out, this equates to an average cost of $5.05 for each American resident, and does not include search advertising.

Despite increased advertising spending by both Google and Amazon, Apple is still ahead of the tablet market, with a market share of 40% in the first quarter, according to IDC, a market research firm. (