The analysis of the operation tactics and user behavior of the Happy Farm app

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Happy Farm, now not only in the app itself sticky users, has been extended to use tools other than the app to stabilize and develop users. QQ Group of schools in some of the forum plate.

To give you something I've discovered. For reference. The idea of operation must be bold and dare to try. At the same time to constant innovation and focus. To succeed.

QQ Group Operation: (already more than 100 people.) ↗mars family and Christmas and New Year's Day to do external publicity, recruitment propaganda \ planning \ Design Personnel/Copywriter writing staff, there are rewards)

Everyone is talking about Christmas activities and brushing points with each other. Group is quite lively. In the inside you can see the user the most real idea and the play! They're already in the app!

Discussion group operations:

http://group.xiaonei.com/GetTribe.do?id=262559794

The group of the ↗mars family. is a big game union family. If you want to know why the app is so active, go and see it.

The charging mode is very successful: the third party of the campus NET application "Happy Farm" two days income 16,000 yuan

Charging props is the key. In the QQ group many users are talking about spending money to buy a Christmas tree. Very positive and independent!

Http://tech.163.com/08/1219/12/4THBURQE000915BF.html

User psychology: The comparison plot of university dormitory:

1 because inviting five friends to install this application will be able to get a dog, to guard the farm, to avoid the hard-earned fruit of the stolen, so he invited a lot of people

2 In fact, many people get up six o'clock in the morning to steal the fruit from other people's farms.

3 I decided to adjust the strawberry time in the near future, as far as possible to calculate the time in the daytime mature, and not put the whole dog food 18 land full of strawberries. Attention, everybody.

Read the full text bold place is my key point: http://blog.xiaonei.com/GetEntry.do?id=348043677&owner=238032145

We should not only imitate its appearance of the game mode, but also in-depth study and spend energy to do operations. A notification-only operating model needs to change.

Original articles, reproduced please specify the source, focus on the app research.

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