The article quality problem of the reason of the website descending right

Summary: A site down the right is very painful one thing, some time ago webmaster friends have feelings, Baidu search engine volatility, to hit a group of sites, 28 SMS Network is no exception, the original keyword ranking well, all of a sudden all 100,

A site down right is a very painful thing, some time ago webmaster friends have feelings, Baidu search engine volatility, to a number of other sites, 28 SMS Network is no exception, the original keyword ranking well, all of a sudden all 100, the site traffic is also plummeting, friendship links have been mercilessly revoked , but there is a hint of luck psychology, the site down right may be due to Baidu's own mistakes, and slowly wait a few days should soon be back! But two weeks have passed and the fact of the right to fall has to be admitted! Can say the site down right for us is a very huge blow! But webmaster friends know that Site in spite of the right, we also have to find it down the right reasons, from the most basic friendship links, server reasons, and so on to analyze, summed up three points caused the site down the right reason:

I. Baidu promotion problem

Since the first two days of CCTV exposure Baidu's behavior, these days Baidu and CCTV relations also make a buzz, Baidu really for profit and control search engine? This as a seoer we can not be hundred percent sure, but for some of the practices of Baidu, I personally think it is very immoral, such as competitive promotion, Use other people's website name to do the bidding promotion, the recent website has encountered this kind of question, in the Baidu input "28 Short Message Net", unexpectedly appears the Baidu promotion link, the website since appears this promotion link, the website has lowered the right, is Baidu really for the benefit to start?

Original website:

Baidu Promotion Website:

Second, the quality of the article

The quality of the article is always a headache to me, because as a text message class site, really want to original out of those articles, really not so simple, so the station text messages are most of the content is excerpt or false original other people's content, very few personally write, such content in the Internet is bound to repeat too much, Now do a lot of text messages, others may directly copy the content of others, and there will be a better ranking, because their site has a certain weight; if you do so, the search will not be recognized, the long-term doing so, the site will have a large number of duplicate content, Perhaps it is because of the quality of the site's article causes the website down the right!

Third, the external chain loss rate problem

For the site down the most obvious performance in addition to the key words ranking dropped significantly, is the number of the chain significantly reduced, from the original 13,000 to more than 7,000 now, a whole less than 6,000 of the number, and for these quantities of the reduction, baffled! Observed a few of their sites without this reason exists , this can eliminate the cause of the search engine led to a sharp drop in the chain! But is there really no reason why the chain is so much less? After the site down right has been looking for their own hair outside the chain of places, found that there is no bad way, the only thing that makes me think there is a possible soft text to promote the loss of the chain, we all know, A soft article is reproduced by other websites, outside the chain to increase the speed is very fast, when it is a soft text reproduced, there will be a large number of duplicate content, Baidu later remove these reprinted pages is also a matter of course, when the loss of the chain to reach a certain degree, is bound to let the site down right!

Above three points is oneself to 28 short message net (http://www.28dx.com) The reason analysis of the right down, it is also recognized that the soft text promotion is not stand in the hundred perfect, as a lower weight of the new station, the use of soft text to promote, but also must withstand the huge impact of soft, control Bad may be counterproductive, of course, these optimization methods and do not dare hundred percent affirmation, perhaps Baidu algorithm changes, soft text promotion will make a very good effect! Do SEO has no uniform method, always update their own methods, constantly to meet the search engine algorithm, Perhaps can let own website to have a good development!