The bank should "grounding gas" in the Big Data era

The 21st century Business war, the first class enterprises to fight the ecology, second-rate enterprise spell service, three-stream enterprise products. In these 10 years, one and a two companies for our good interpretation of the meaning of ecological business.

One is Apple. Under Mr Jobs's near-paranoid philosophy, Apple built a strong and closed ecosystem. More importantly, the Apple-built iOS platform has created an ecosystem of developers and applications.

The second is Alibaba Group. In the past decade, Mr Ma almost single-handedly brought people into the era of online shopping, Taobao only professional sellers as many as more than 6 million. and has the creation of Alipay as a payment tool, while Ali finance for shop owners to provide financing needs, this is a self-sufficient network to buy the empire.

Under the impetus of such ecological business concept, the financial industry should keep abreast of the times. Especially in the big data age, internet finance is the competition area that the banking industry has to face. The core of the so-called large data is the ability to analyze and process in many types and volumes of data. The Internet, in turn, provides the best platform for financial access to the big data age. A ready-made example is Alibaba's Ali finance, relying on Taobao and cat network detailed order information, Ali Finance to master the most real business data, and the data analysis and processing, screening qualified stores for their loans. This process of credit approval and wind control is different from the traditional bank, and reliable enough. For banks, the most immediate practical significance is to control the credit risk of micro-enterprises, but also to save the staff costs of loan officers.

At present, the scale of the loan of Ali Finance is only tens of billions of yuan, and the small micro enterprise loan balance of the smallest listed bank is also several times. This comparison is like an elephant versus an ant, but the agility of an ant makes an elephant feel a crisis. Ali Finance, once launched, has aroused the vigilance of bankers. This sense of crisis and banking in the Internet era is irrelevant. Although these years the bank vigorously develops the on-line banking business, and has formed the very high substitution rate for the artificial network, but also is only the elementary electronic, has not had the very many changes to the bank traditional business model.

What makes the bank so bitter is the loss of its position in the area of payment. Payment intermediary was originally one of the basic functions of commercial banks, but failed to keep pace with the revolution of new technology. Network payments, prepaid cards, POS terminals and other emerging means of payment, and banks do not want to put low posture to maintain direct contact with end customers, but also led to the development of third-party payment agencies. A report shows that the size of the third party payment enterprises in 2012 and the size of prepaid card enterprises amounted to more than 12.6 trillion yuan, of which the Internet payment business scale reached 3.8 trillion yuan. The passed of the payment position is not so much the active struggle of the third party institutions as the bank's handing. Any society can not avoid contact with the bank, the bank in the field of payment has a congenital advantage, but the bank's old way of thinking has restricted its development in the area of payment. It is not difficult to see that the third party to pay all the innovation is not for more convenient for consumers and services, the bank is precisely lack of ground gas posture.

After-awareness of the importance of paying business, banks in the construction of their own Internet financial ecology is missing an important piece of the puzzle. The banks have also begun to mend their fences. CCB in the last year to set up their own E-commerce platform, the bank to do the electrical business intent is again obvious, is to connect the atmosphere, the establishment of the Internet financial system. This is also the bank's fancy to pay the enterprise's terminal resources advantage, make up for the lack of large data bank. It can be foreseen that there will still be banks and data enterprises, payment agencies and even network loan platform cooperation and mergers and acquisitions. At the end of the day, the flexible nature of small businesses is more conducive to innovation in the Internet sector, banks and mergers of some promising innovative enterprises, but also to adapt to the Internet era of a strategy. Competition and integration will remain the main theme of internet finance in the future.

More importantly, banks cannot sit idly by and take the initiative to get resources in the big data age. After all, terminal data is not only the channels of electricity and payment, some innovative bankers are exploring the core enterprise ERP system to obtain data information of upstream and downstream enterprises, this attempt should be more. All in all, the 21st century War is the rule of the game, and the establishment of the ecological nature is to make rules. Banking is no exception, and whoever builds a new financial ecosystem will stand out.

(Responsible editor: The good of the Legacy)