The basic method of blog propaganda and marketing

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Blog is gradually in the 2002 began to become popular in the mainland Internet applications, large-scale blog circle provides a variety of network users contact opportunities, which there are no lack of business promotion window, celebrities, industry operators and grassroots group. From the blog type, determines the direction of the blog, and from the beginning we should promote the best plan for the blog.

One: Article release type.

This kind of blog advertising way to take a large number of published articles in exchange for more exposure opportunities, and adhere to the theory is "oriental not bright Western light" basic point of view. Typically, the following steps are:

1 Registered Blog account (163 blog, Sina blog, Sohu blog, news blog, CICC blog ...), the more the more the better. Please pay attention to the registered username and password, be sure to take unified management, recommend the same username and password.

2 Set the title and classification of the blog. Do not set the same title (blog name and profile), which is a taboo in search engines. You can change the title slightly and maintain a certain degree of difference. Classification needs to be differentiated by the nature of the blog or the type of business that helps visitors understand the blogger's message.

3 The first blog post. Ma This alone, because the first blog post is very important. This blog post has a similar "about Me" feeling, and will contact the way, business introduction, advantage and so on one by one, and top.

4 The completion of personal data. If you do not understand the custom layout, then you can be in the blog profile (the line under the title) or create a separate custom module to leave their own contact, or a potential customer to see you, can not find contact information on the loss of large.

5 Start publishing articles, balanced release, regular updates.

Two: the relation circle type.

In fact, the blog is a small web site, the release of personal information platform, and then attract partners with the same interests to join the ranks of the platform. So in some large blogging service providers, we can find blogs that are classified by interest, which can be used to target a range of potential customers. We often do this:

1 improve the information of the blog to create a personalized blog, but to meet the blogger's aesthetic and industry aesthetic.

2 to join the blogosphere (some also called Group, etc., meaning unchanged), pay attention to other people's updates.

3 in the same hobby blog propaganda, using messages, comments, and other ways to attract more people to pay attention to you.

4 for a certain number of industry celebrities targeted attention to seize their every article "sofa", to attract their attention after you, for this "interview." There are more celebrities in the interview, and your leadership in the industry is up.

5 at least every half month to provide a wonderful article, submit to the relevant editorial department, to attract the attention of blog editors, to get the home page recommended opportunities.

Written at the last words. Ma that, whether the first or the second kind of blog publicity, have their own advantages and disadvantages, the proposed synchronization to obtain better results, and the current use of blog marketing business Enterprises will not be too biased to a certain, two-pronged effect better. One of the first ways to advertise a lot of posts is to have software that can help, and MA will provide this software download in the next article. And the second requires more professional knowledge and writing skills, so as to gain more social attention effect.

The following is I for a company to do propaganda blog screenshot, Welcome to guide:

Source: http://www.ma-cheng.com/tuiguang/bokexuanchuan.html