The Battle of the three major operators is nearing the end

Cartographic Sing-Trainee reporter Lin Evening reporter Qinchuan reported that with the recent Shanghai on the major colleges and universities began school, to report the new students have become the eyes of the major operators "Sweet cakes."　　The reporter has visited many colleges and universities recently to see, the annual user battle has been on the campus in full swing, but compared to many foreign cities on campus infighting, odd recruit choppy, and even staged "all Wukong", the three operators in Shanghai or "Wen Dou" mainly, competing to introduce a variety of packages and preferential measures to win the forces. The three major operators in colleges and universities in the full solicitation with the beginning of the school, many of the new students with large packet packets into the school, the first to greet them is not the elder sister, but enthusiastic yell of the operator booth.　　Reporters have recently visited many colleges and universities found that mobile, telecommunications, unicom three operators almost at the entrance of the gate to form a "Three kingdoms separatist" trend, all-out attack on the new students. A hand take the admission notice of freshmen said, he just entered the school was issued leaflets staff pulled, warmly introduced to him a variety of business and package, various concessions appear to be full of temptation.　　And reporters observe a period of time found that whenever there are students stop, staff will actively forward to promote, in addition to the traditional top-up gift concessions, the three operators also launched a lottery, free network experience 3G and small gifts and other activities. At the same time, the three major operators set up in some colleges and universities franchise stores also posted a variety of promotional activities posters and notices. Of course, there are also a number of students who have a keen eye.　　Fudan University 2010-year graduate Xiao Yu told reporters, if the use of the number of mobile zone to enjoy the 3G network, in addition to video calls is six cents per minute, other fees and 2G tariffs, as opposed to the Unicom's 66 Yuan student package is more cost-effective. But this year unicom to cancel the national roaming costs, its 3G mobile phone models are also more abundant, there are a series of send charges, send traffic, gifts and other bundled sales concessions, popularity is also good.　　By contrast, Telecom launched the "Tianyi" student package, the minimum consumption of only 19 yuan/month, for student users, the price undoubtedly has no small advantage, the package content is more abundant than the previous two, but its flaw is not supported video Call function. The field "All Wukong" World War not staged in Shanghai reporter noticed that this year, Shanghai's new battle for the basic "Wen Dou" mainly, even if the three major operators have a secret rivalry, also did not surface.　　And since this summer, many of the field of colleges and universities have frequent operators fierce competition, and even some irrational impulse excesses, staged in the campus "full Wukong."　　There are insiders in the communications industry told reporters that this summer in the field of a city college, across the street, the two major operators once fierce to scold, and even specially to find "powder head" to pay a large number of professional fans to disguise the new students, travel to various colleges and universities for pipelining, through a similar "child care" to heap a high man gas. Prior to this, there were media reports of the "full Wukong" case of Zhejiang Taizhou College. At that time, an operatorAt the station to pick up the new scene, watching the competition company actively free to send new students to school to report, the heart of the angry, immediately staged two factions to fight, so that around the students stunned.　　In addition, similar to cutting rival cable, attack the other signal car, the school will require the mobile phone card and new rice card mandatory binding and other vicious competition. In contrast, the Shanghai University in the propaganda offensive "elegant" much. The three operators come up with a variety of odd strokes to attract students, such as a bus route map, university maps and brochures, and so on.　　And many university's propaganda column also posted the mobile phone operator's propaganda orientation advertisement. 3G mobile phone to break through the price bottleneck Analysys International data show that the first quarter of this year, 3G mobile phone sales amounted to 6.113 million units, the second quarter total 8.173 million, the chain growth rapidly.　　One of mobile sales 2.62 million, unicom sales of 3.071 million, telecommunications for 2.482 million, the situation is very difficult. The rapid increase in 3G handset sales has also enabled the three operators to further expand their markets. From the current sales situation, in the high, medium and low three mobile phones, domestic manufacturers in the low-end market has made breakthroughs in the development, but the high-end market has yet to break through.　　Fashion-seeking young people will become the main consumers of mid-range 3G mobile phones, they are full of energy, can quickly accept new things, and operators have turned their eyes to campus. However, the industry analysis pointed out that the current 3G mobile phone prices generally high, the thousand-grade 3G terminal products relatively small. The consumer groups currently targeted are young people with lower purchasing power, so the market is in dire need of the most cost-effective mid-range handsets in terms of price and function. To achieve further development, I am afraid to break the price bottleneck as soon as possible.