The beauty of Gree and other electric fans exposed to the risk of the market by air conditioning eating

Source: Internet
Author: User
Keywords Fans air-conditioning eating
Tags .mall checks consumers enterprise high high price high-end home appliances
Recently, AQSIQ issued a 2012-year national supervision of the quality of electric fan inspection results. The results show that of the 70 kinds of products, 13 products do not meet the standard requirements, the unqualified rate of up to 18.6%. Electric fan, the former summer Cool home appliance overlord, now reduced to the point of not flattering, low-end electric fan quality hidden dangers, high-end fan share by air conditioning. The former overlord, is to repeat the death of Black-and-white television or a way to survive? Re-exposure to the quality of small household electrical appliances It is understood that the spot checks involved in Zhejiang, Guangdong, Chongqing and other 5 provinces, municipalities 70 enterprises produced 70 kinds of electric fan products, including the United States, Gree and other brands. The project includes 21 items including protection against live components, leakage current and electrical strength, air volume, energy efficiency limit and noise. The test results showed that 13 kinds of products, including hung map and morning drill, did not conform to the standard, and the unqualified items involved the air volume, the protection of touching the live parts, the stability and the mechanical danger, the noise and so on. More than half of the fans have insufficient air volume. In this respect, home appliance analyst Liang Analysis said, the electric fan middle and low-end product own profit is thin, plus the enterprise fights the price war, in order to survive, many enterprises will cut corners, simplifies the process, thus causes the product quality question. Experts believe that the electric fan and other household electrical appliances products have been randomly sampling the existence of quality hazards, which also exposes the long-term problems of small household electrical appliances industry, in the quality control of the short board, and the overall quality of household electrical appliances products, compared to the quality of small household electrical appliances has a large gap. The high-end market by air conditioning eat "I really do not understand why there are so many thousand Yuan fan, now buy an air-conditioning only 1000 yuan more points, who will go to buy such things ah." "said Mr Li, the consumer. There are still a few consumers like Mr Li's idea. For consumers of high-end fans do not buy this situation, the reporter recently visited a well-known domestic chain of home appliances stores. found that the electric fan sales area almost no one, occasionally one or two people questioned the price, but also toward the air conditioning area. The salesman told reporters that the current fan sales are not good, especially the high price of electric fans, sometimes a day can not sell one or two units, have been attracted by air-conditioning. In recent years, with the constant decline in air-conditioning prices, consumers are increasingly biased to adjust the indoor temperature of air-conditioning, resulting in high-end fan market decline. In fact, air-conditioning has replaced the monopoly of electric fans, is already a veritable summer cool home appliances overlord. In addition, with the rise of air-conditioning fan, in the Air humidification, refrigeration, clean air, low power has a very obvious advantage, but also quickly occupied a certain market share, so that high-end fans are worse. According to the Third Party Research Institute ZDC Survey data show that 2011 China's more than 1000 Yuan fans concern only 1.9%. In addition, fans are now the main user groups for students and rural users. And this group generally pay attention to economic benefits type, usually do not buy high price fan. Air conditioner fan or into a lifeline.Air conditioning is now a necessary electrical appliances. Compared to electric fans, the gap between the two will be more and more large, from the technical level, the fans can only do some circuit board control, mainly in the air, noise, energy saving and other aspects to make some improvements. and air conditioning has a broad space, in energy-saving emission reduction, intelligent purification of air and so on many aspects have a long way to go. In this case, the traditional fan can only to the low-end, convenient, small and so on to survive. On the one hand is the quality of low-end products hidden dangers, on the one hand high-end products are too high price, difficult to resist the encroachment of air-conditioning. What is the future of the electric fan industry? "Air-conditioning fan will be a future development of electric fans." "Liang to reporters that the price war, compression cost cutting corners will be eliminated by the market." The electric fan enterprise must from the craft quality, the mute, the power saving aspect more effort, this is the enterprise long-term survival way. In addition, the electric fan enterprise should actively develop the air conditioner fan market, occupy the air conditioner fan market share as soon as possible.
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