The beginning of the establishment of the station: domain name selection of those things

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Editor's note: Nowadays, casually register a domain name, buy a space, when a set of website program can build station history has passed. Build station and to the later transport pipe is more and more difficult to take into account all aspects of things, but we are still enthusiastic about the construction station, although the purpose of the station are different, some in order to gold in the Internet, they worship the myth of Ma Yun, Horse. Some to promote themselves, such as various SEO and transport experts blog, Kun and Lou blog is their pursuit of the goal. I consulted a number of Web site operators in the professional, now from the beginning of the purpose of the station to the last site marketing, sorting out some experience to share with you. So that the majority of the webmaster can learn from a deeper level of the process of building the station.

The first step to build a station is to register a brand of their own online, we do in the future all around this domain name will bring us the value of expansion. The domain name will be your important logo on the Internet for customers to recognize you. Now almost every minute is registered domain name, and the domain name used first registration first use the way, if not early registration, when you want to register, you may have been unable to get the domain name you want. So the sooner the domain registration is registered, the better. If we want the domain name has been registered, you can go to the domain City www.domain.cn see, can buy back, the value of the domain name is that it is the display of corporate image.

Domain name is the first impression of users on the site, whether users can quickly remember the domain name for the development of the site is very important. It is recommended to register domain name when you choose easy to let the user memory, easy to create a trust domain name, this can improve the retention, and user-friendly recommendations. The use of what form of domain name suffix to Baidu Web search has no effect, but the domain name suffix also needs to consider user-friendly memory. Common domain suffix users such as COM,. cn,. NET are easier to remember, and some unusual suffixes may make users distrust and increase the cost of judgment.

Below from three domain name type, the domain name makes an analysis, for everybody reference:

1, the domain name contains the keyword of the website, this is we commonly say the keyword domain name (phonetic domain name). The core of this domain name is to integrate keywords into it, domain name and site theme or site name echoes, let people see the domain name can be associated with the site content, such as the use of company name, trademarks, website name or company products and other information to select the domain name;

For example: Zhaopin http://www.zhaopin.com, from the domain name keyword can see "recruit" meaning, accord with true meaning and good remember. Accustomed to and understand the domain name of the job seeker, will directly enter zhaopin.com into Zhaopin's website. And through the search engine can easily find this site.

2, domain name is very short, often is one or two letters or numbers, this is what we want to say short domain name. Short domain name We are pursuing the goal is good to remember, the domain name as short as possible, the shorter the domain name, the user's memory cost is lower;

For example: Six rooms http://www.6.cn I http://www.56.cn, from the length of the domain name, the two domain name is really short exquisite, to achieve a good record of the purpose, in our thinking, "6" This number is lucky, take 66 big, domain name easier to remember. and "56" homophonic "I le" is also a very good domain name.

3, we often enter the domain name, accidentally hit a wrong letter or a few dozen a number, but also entered a website. Although it is not what we want, but if the content provided is similar, I think you will stay and see. This is what we often say about confusing domain names. Confusing domain names can be brought to the site because of the wrong input domain name of the natural flow, we can also understand to become a traffic domain;

For example: Xi ' an enterprise mailbox http://www.igmail.cn, we look at this domain name, but also thought to be Google's Gmail mailbox, the domain name to promote out, because and Gmail domain name a little gap, will also bring traffic.

Bianhouyu language: Now build webmaster always encounter a series of problems! Many webmasters are concerned about each webmaster Network and forum every day, looking for some useful information. But the information that everybody obtains is always fragmented, does not have a series of related construction station article. I write this is in order to build a station to the whole process of information, I am not a master of the station, many content are based on the relevant blog, they provide us with quality information, learning, should not forget to thank them. This article is derived from the http://www.idcs.cn data