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1. HTML Web page code validated through the consortium
When building an open Web site, you use the right HTML, allowing all Web browsing software to correctly read and display or output your site pages, which is critical. As an advantage of SEO, the rules of the Web site more suitable for search engines to visit or search for spiders more convenient access to your site, and content included in the Search engine index list. If the site provides HTML code so that the search bots can't read the HTML format correctly, this will stop him and make him walk into a dead end and can leave the Web page, although for the user, the page is able to all the pages correctly. This is not conducive to search engine HTML code, it is also possible to prevent the search engine further in-depth web pages, crawling other pages.
2. Correct HTML code structure
As with all programming and markup language, there will be a correct and incorrect way to determine whether the title belongs to a certain agreement, search engine may have his standards, but the search engine is also reference to a fixed industry title, always have a structural document standards. To optimize the best output content, the HTML tag provided has its own purpose. Also need to consider more of the use of h1,h2,h3, such as tags, in search engines, for this part of the tag will be special care, search engines use these tags to help weigh what is important, is to pass to users and search engines, search will be based on specific criteria, This part of the special label as a certain search conditions, aggravating the importance of that part of the content. So, using these tags correctly, including your targeted search terms in these tags, can help your page rank, and better get special page rank from the keywords in those particular tags.
3. Descriptive title and link to make the title a key word.
It is important to help users quickly determine the subject's page, including the title page for the term. It is also necessary to include a description of the relevant title to tell the user the title of the relevant content. For site title optimization, you can generally consider the title + category name + site name (or URL), do not stack keywords, for a reasonable user point of view of your page title, too many unrelated factors, will only make people feel disgusted, and leave, choose the same title or the relevant website to understand the information. Site is for users to see, not search engines, if you start with this angle, I think your title should be quite clear, title + URL, feel most suitable for users to read. And in some detail places to pay attention to, for example: will be changed to "Click here", you will use a descriptive link, such as "Ocean Wind." Including relevant search terms in the individual page title is very important, this tells the search engine your each page related topics, but also conducive to the site to search for related articles and add keyword density. When your article appears on other sites linked to your site, this key title link becomes more important because it will be counted as a "vote" to increase the weight of the site's content.
In the ocean wind under the Suzhou SEO (www.demoseo.cn) site to do a special consideration, for the title becomes the keyword, need to do some simple adjustment, like "What is SEO", will show 7 times, to a very natural field sentence patterns, for the search engine is not considered cheating, I'll write about "let the title become the key word" tomorrow to discuss how the title is set up on the page.
4. Let users get information faster
In the last ocean Wind wrote the article your website content is concerned about your visitors? As to this issue, the site really provides the content of the site, from the user's point of view to set the content of the site and the most convenient reading habits. Allow as many users as possible to use your site, even if it comes, if your site has a considerable barrier, I would like to prevent them from getting information, so there will not be too many repeat customers, if a site only passing visitors, the site should have lost a potential, and garbage station can be compared, the simplest example, A friend said his station was Baidu K, I looked at his content page, almost all ads, I finally read every body part, but 200 words, but also the basic collection, certainly highly repetitive, garbage station treatment only tell us: Baidu is not welcome meaningless site.
When considering some websites abroad, it will be considered more comprehensive, it is mentioned that the website should be more considerate to users. This includes people with disabilities or temporary injuries (such as broken arms), as well as the use of lower-profile computers or network speeds and slow-bandwidth Internet access for visitors. Perhaps the best thing to think about is that the Chinese website will have: the telecommunication mirror phase and the netcom mirror phase difference, is also a kind of direct reflection for the user to consider.
Whether your site is to provide a service, sell a product, or provide a source of information, more users will be able to use your site without being heavily challenged and have the opportunity to make the site a success. (Whether The purpose of your website are to provide a service, sell all or stencils offer a source of information, then the more U Sers who are Inc. to use your website without hitting barriers The more chance the website would have of maximally successful.) If users have a good first impression of the site, they will also stay to use your site, lasts longer, this can also increase the popularity of your site, get more web traffic, IP,PV, and more importantly through word of mouth, so that your site to get a good reputation, a good site, naturally everyone will go, It is also natural to gain the advantage of popularity, which is very important.
5. Reduce the proportion of the content of the code, to the website code to lose weight
Using HTML at the beginning of a Web site, the architecture of a web design often uses tables (tables). But this is a problem, the root cause of this problem, for creating a better SEO environment, the table does not take advantage of the fact that some browser output information is generally in the way directly from top to bottom, rather than horizontal access, particularly like WAP stations.
In contrast, the structured web page design of table is often cumbersome and requires a lot of HTML coding than is necessary so, for some recurring code, is a kind of code jumbled, advocated by using CSS, to the correct style style design, to complete your web design, You can reduce the total HTML code while still maintaining the exact look and feel you want.
For the website structure, the foreign country early is the css+div, but the domestic these days only then the industry fire heats up. Instead of saying no to table, you use a DIV layout page to output tabular data with a table. This is a good way to showcase your actual content, to lose weight through your site, and to help search engines more effectively search the relevant keywords within the page. Another advantage is that the page will load faster in Web browsers, bringing your site a better user experience. Ocean Wind qq:253440253
Reference article: 5 reasons Why accessibility is a for SEO
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