The biggest new media content to be implanted operator to win

July 17 News, the film produced by the micro-movie puberty series has become popular in the internet since last year, and the third adolescence "Adolescence 3" free version of the major video site after the release, again set off the "puberty" upsurge, less than three weeks, the amount of play has been nearly 300 million. "Adolescence 3" aggressively, not only to the video site to bring a large number of users and traffic, but also for advertisers brought a high degree of exposure. In the industry, it has become the biggest new media content implant operator. Since its inception, the company has implemented the mechanism of competition, encouragement and openness, vigorously explores new media profit model, and implements the strategy of "putting the brand out". Ba le practice "Copyright Party and video site to win", do not rely on the sale of content copyright profits, free to the major video sites to provide quality content. In the video site to deal with high copyright, the BA Le said it will continue to increase copyright free, the implementation of the "510 plan", the upcoming 2012, the film produced 500 episodes and 10 entertainment variety show free of charge to the major video site broadcast. Guava's adolescent series of micro-movies is part of the "510 plan". Adolescence series from the beginning of last year has become popular on the network, free in the Youku, Sohu video, video network, such as videos broadcast, by the enthusiastic attention and love of netizens, the first two "adolescence" and "Lost Paradise" has set a staggering 1.9 billion times the amount of play. And adolescence, the third "Adolescence 3" free version of the major video site after the release, again set off the "puberty" upsurge, less than three weeks of time, the amount of play has nearly 300 million. At present, the new video media has provided 456 sets of film and television, 327 episodes, a total of 275 hours of high-quality video content. The production for the video site has brought a large number of users and traffic, by the major video sites, the popularity of the BA Lok Word-of-mouth Marketing has undoubtedly achieved great success. Playing brand is only one of the steps of the strategy, and then we have to innovate the profit model. Ba Le CEO Yao Jianjing said that the content has been opened in the market, the future of homemade content brand implant will become an important advertising channels, this is the direction of the Pattaya effort. At present, Beijing Unicom and other well-known enterprises in the production of the "Puberty 3" in the deep implantation, the effect is significant. Next, also with the BA Le Cooperation launches "the superior". Industry insiders said that the BA le Free to the major video sites to provide quality homemade content, not only to help the video site to save the copyright procurement costs, increased users and traffic, but also brought a huge brand value for themselves. In addition, the content also attracts a lot of fans, for advertisers also bring a very good brand communication effect. At present, the BA Le has become the largest new media content implantation operator. Let the platform that is, video site, content to provide Shang music and advertising the three parties to achieve a total victory.