The capital heat seeking of intelligent home

If not the polar route revealed its new smart home strategy when it announced a new round of financing last week, the otaku almost thought it would give up "as a family control center" ambitions, and feel at ease to do a "good Wi-Fi" router. Of course, even if only as a bridgehead for equipment network, routers are also an important component of intelligent home. From this perspective, the pole route should be regarded as the star company in smart home.

With the stars of the company also has a home control program Broadlink, intelligent scale products PICOOC and so on, these several successively with tens of millions of knives above the high level of financing, with many new start-up companies, the hardware of the Internet companies together to bring the whole market to the fiery. Everyone began to get used to the smart home called the Tuyere on the industry, mantra "people silly, money more, speed!" ”

However, in the home improvement market, not everywhere is the heat of the same, some products may be very concerned about, some products are not seen, these details reflect the company's valuation of the rise and fall, we call the capital of the heat map.

Routing, recognized home network Center

As the first product to play the intelligent slogan, the route is undoubtedly the most popular star products. From the pole route, the domestic internet giants, start-up companies have to come in, small well-known less than 10 balance money. Planing to the giant placeholder products, the current capital side of the highly-routed, Ruyi Cloud, including the fastest route to the pole, completed a + round after the financing limit has become the top of the domestic intelligent hardware company.

Weight scales, future home health centers

The scales have been in a state of warm fire. Never seen the red, nor cooling. Intelligent weight scale field are entrepreneurial players, PICOOC, Shiyun Medical, wheat and so on. At present the highest level of financing is the product shipments have more than 60,000 PICOOC, has more than 25 million U.S. knives.

The biggest idea of a scale is that it's the easiest way to get the body's health metrics. Current related products not only can record weight information, but also can record BMI, fat content, water content, etc., can include individual daily fitness indicators. But its flaw is also very obvious, it does not have the suitable user scene, is easy to be forgotten by the user to use.

Home control program, the gap between the family center

Home control Kit, in short, is a set containing the central control, connection and all kinds of accessories of light family renovation suit. This kind of products in foreign hot after the introduction of domestic, but also received wide attention. In this field, traditional companies, start-up companies have, such as Euribo, wind vane, Broadlink, yeelight and so on. At present the highest level of financing is broadlink, already more than tens of millions of dollars.

This kind of product propaganda is hot, the company's smart home slogan is based on it, but now it is not mature enough. First, the product positioning, routers can also act as this function, so we do not think it is independent, the second is the family control, the essence of linkage, at present, the linkage of the product is too small, the market is not mature.

At last

As a capital of the composition of the thermal force, the above three categories of products almost include intelligent home area nearly 80% of the financing, the rest is the socket, lights, cameras, portable speakers and other small pieces of the won. These items have their own characteristics, but they do not have a clear product planning form, so mainly in the niche market.

The above does not include all the products of smart home, in the traditional family is very important black electricity, white electricity, kitchen electricity is not included in the map. This is because they are in a mature market, almost all of the large volume of listed companies, start-up companies need to have a corresponding volume to fight. For example, the closest to the Internet, smart television, the competition in the millet, music is the valuation of the market is very high value of the company. Without their impetus, the traditional big manufacturers may not have the incentive to promote product innovation.