The CEO should learn to do SEO before the internet age of small and medium enterprises

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Perhaps this title some sweeping, a good CEO not necessarily understand SEO, a good seoer also not necessarily be able to do CEO. But for small and medium-sized enterprises, in the increasingly popular internet today, learn to SEO absolutely let you get more attention on the search engine. But the author of this article, absolutely not only in this, but through SEO we can find more, the CEO should have the quality.

One, the heart magnanimous, the correct work

There is a proverb called "the heart selfless world wide", as a SEO or a CEO, I think we can be understood as "the heart is innocent world wide." Today, browsing the internet on the donews read "Interactive encyclopedia Haidong three asked Robin Li", feel the feeling of a desolate. First of all, not to say the truth or not, or how many personal subjective factors, but the mention of Baidu's culture and value orientation of some of the questions, is definitely not groundless. Lenovo to another well-known domestic internet company Tencent, and the previous 3Q war by Qihoo 360 to the pieces of peeping and super blacklist and so on. This can be a glimpse of the real sun can be placed in the business is not much, or very few.

People talk about corporate culture, the essence of small and medium-sized corporate culture is the behavior of decision-makers, for the company, sometimes a person to his world is also right, he led the team will be in the right direction. Then site optimization is also so, perhaps some small trick can be a moment, but will eventually be identified by the search engine. Operating Companies and Web site optimization seems to be a truth, the bottom of the heart magnanimous, do the right thing, will be more perfect results. As a website optimizer, or a company's management staff, to determine whether they are magnanimous method is very simple, I do can let the search engine know? Or do we have to make things public?

Second, unnecessary difficulties, indomitable

The intensification of competition, so that enterprises continue to increase the difficulty of business, especially the start-up of small and medium-sized enterprises, a lack of resources, and the fierce competition and cruelty, just started small companies are extremely difficult. A few days ago and a friend to discuss the difficult business, when talking about a few friends starting a business, most of them failed, only we still Buthen insist. Remember Ma said a more classic words "Today is cruel, tomorrow is more cruel, but the day after tomorrow is very beautiful." Unfortunately, most people die in the Night of Tomorrow ", the company at will, you insist on, in the face of difficulties fearless, indomitable will eventually succeed, give up means immediately began to fail.

Website Optimization of the truth is the same, search engines are very powerful eyes, the new Web site to get the new domain name Search engine Trust is a more difficult thing, let alone the more ideal ranking. I have a very deep understanding of this, in Shanghai, engaged in the construction of the website of tens of thousands of companies, due to the characteristics of the industry, almost all the companies are trying desperately to promote nouns, and constantly optimize their own website. Remember the author just learn to optimize the time, our site in Baidu and Google, through the "Shanghai website construction" This keyword search, are ranked in three hundred or four hundred. After more than half a year's effort, several core word rankings finally come up, all in the first two pages floating up and down. Although see the joy of success, but the real stability of the rankings and the quality of the site itself to improve the space is still a lot of more difficulties ahead will be more and more, so remove indomitable, there is no better way.

Third, learn to wait, persevere

are in pursuit of fast, in fact, fast things are very fragile, slow to some things, because the foundation of solid, more easily lasting. Operation of the company can not stand the shadow, the effect of the embodiment of the run is silent. Remember Chen Anzhi's training CD-ROM, for example, an American producer of shampoo, continued to lose 10 years of stubborn perseverance, and finally earned money in the 11th year. Chenan said he is not a year can earn so much money, but 10 years of thick thin hair results. Operating enterprises, especially small and medium-sized enterprises, a few years to make money is very normal, give up means naught, dreams and painstaking efforts will have nothing.

Web site construction and completion of the site optimization, is not the same reason? As the search engine basically one months to do a big update, coupled with the search engine itself, a little hot keyword, optimization of three or four months or even a half year not go is very normal. No effect, or can not see the hope that many people began to give up, but gave up after the fact that the ranking is still slowly rising, the effect is slowly reflected, but a little lag some. However, because of the interval between the intermediate intervals, some words appear fluctuation of the instability phenomenon. Perhaps this is the site's most critical period of study, but gave up.

Iv. cognitive self, Rethinking review

Failure is not the mother of success, only the review. For the Enterprise Management or website optimization, is the same truth, only constant review can let oneself find mistakes, less mistakes. Can almost generalize to say, many website optimization personnel, at the beginning of time will make a common problem: that is to be anxious. Even some optimization staff, in order to promote the rankings to take some cheating methods, but the pursuit of short-term pleasure, will let themselves fail more miserable.

The author of the city of Shanghai, there are several more typical examples of haste, but also our peers. Google Promotion package year, set up an account, but the background does not give customers, and then control the amount of daily consumption. This company (privacy, inconvenience directly to the name) a short span of two years to achieve more than 200 people, a year of revenue in tens of millions of, but after a while, by a lot of customers home containment, finally forced to close the door closed. This use of asymmetric information to earn a difference in the mainland, many internet companies are still very common. So the things that do not sunshine, do not do, but also to recognize themselves, constantly reflect on the review and revise themselves.

Everything in the world is interlinked, do site optimization and business enterprises have several similar. There may be different manipulations and processes, but some qualities that need to be met are always surprisingly consistent. may be so understanding, with a good quality of people, whether to do site optimization or do business management, will eventually be successful. This article by the professional website construction Company, Shanghai Pilotage Technology (www.joyweb.net.cn) organize original, more wonderful content we will continue to launch. Respect the original author labor results, forwarding do not delete the source URL link.