The Chinese market is too attractive BlackBerry program and Lenovo Millet team attack

Source: Internet
Author: User
Keywords Lenovo BlackBerry BlackBerry
November 11, Chen, the Canadian smartphone maker's BlackBerry chief executive, said in Monday he was interested in expanding through alliances in the world's largest smartphone market, the Chinese market. Chen previously met with the top executives of China's smartphone makers such as Millet and Lenovo Group. In an interview in Beijing in Monday, Chen said the BlackBerry's strength lies in security, encryption and privacy, and China's demand for them is growing, and BlackBerry may have opportunities to sign agreements on technology licensing, channels or manufacturing. Chen, who attended the APEC business Leaders Summit, said he held talks during the summit with Lei, chief executive of Millet, Yang, CEO of Lenovo Group, and HTC Chairman Wang. A meeting with executives of two of China's top smartphone makers comes as the company tries to revive after a three-year decline in smartphone shipments to the BlackBerry. ' Having a good partner in the Chinese market seems like a more effective way, Chen said. The visit to China is mainly about looking for possible opportunities. We have not yet paid attention to the Chinese market. The Chinese market is very big, but the market competition is very strong. Unable to compete with the touch-screen devices of Apple and Samsung Electronics, Chen took over the BlackBerry a year ago after a four-year decline in the BlackBerry smartphone shipments, designed to revive the company. Since taking office, Chen has outsourced some of BlackBerry's manufacturing operations, sold some of its assets, focused on commercial smartphones with physical keyboards, and proposed more software services. Square smartphone passport Chen in Monday, a series of BlackBerry efforts has allowed the company to achieve a cash-flow balance in the fiscal year and make profits in the next fiscal year. BlackBerry shares rose 0.56 dollars in conventional trading in the Nasdaq Stock market in Monday, up 5.32% per cent to $11.09. The company's share price, up to $11.20 trillion, is the highest since July 15. For the past 52 weeks, the BlackBerry's lowest share price was $5.44, with a maximum of 11.65 dollars. According to Bloomberg Statistics, BlackBerry shipments in 2013 were 19.2 million, less than 51.1 million in 2011. BlackBerry launched its newest square smartphone passport this September, with 200,000 sales in the early stages of the IPO. The passport is designed for commercial users, allowing them to use their mobile phones to write emails, forms and read emails. Chen, the new mobile phone, says BlackBerry is already engaged in the development of innovative concept equipment and will launch the product next year. He said the BlackBerry will launch a product at the World Mobile Communications Conference in Barcelona next March. In addition, BlackBerry is working on another version of Passport development. In the last fiscal year ending March this year, the BlackBerry 16% revenue came from the Asia-Pacific region, less than 19% of the U.S. market, according to Bloomberg statistics. This is also Chen first visit to China's bigLand。 He said that his search for a partner in the Chinese market does not mean that the BlackBerry will be sold externally. ' I'm not thinking about selling the company, ' he said. ' I'm currently thinking about making the company an independent company looking for opportunities for cooperation in the Chinese market. ' As the BlackBerry's financial situation has improved, Chen said, the Chinese market will be one of the markets in which he seeks to grow its business. He estimates that of the world's more than 40 million users of BlackBerry devices, only hundreds of thousands of Chinese users. Chen did not disclose the conversation with Yang, Lei and other people, Lenovo Group, Millet Two company spokesman also did not comment. Chen said it would not be easy to reach a deal, but because he is very interested in the Chinese market, he is willing to spend more time. (Mingxuan)
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