Following the life of the information portal 58 with the city, in a short period of April to obtain nearly 15 million U.S. dollars of investment, its rival net, also recently completed a sum of nearly 20 million U.S. dollars of financing. It is understood that this is by far China's classification of information and life services in the field of the largest access to a sum of financing.
In this respect, there are industry analysts said that the focus of the capital on the classified information market will remain rational for a long time, and the classified information website is likely to become the third fastest growing Internet field after the Portal class website and search engine category, let me briefly summarize my opinion on this matter.
The capital favors the classified information website
Relevant data show that the 2004 Life classification information site into China, because the site can be convenient, fast, accurate to find the information needed to better meet the needs of individuals and businesses to information, classified information market becomes hot. Since then, more than 3,000 sites across the country have provided classified information services and industry-wide information services. Therefore, the type of Web site entry threshold is not high, the pattern is easy to replicate, content homogeneity serious, after a round shuffle, the scale from the first 2005 years of more than 3,000 to the current 58 with the city, net, the people's network, such as a handful of several websites.
At present, why do all the funds favor the classified information Web site? According to the daily economic news, most of the classified information site is still in the small business stage with its own capital investment.
"The provision of classified information on the life of netizens, including home rental, second-hand sale, car rental, job search, life and business services, and other types of life-information websites, located in localized life application services, undoubtedly captures the next application incision of the Internet." "Some investors said.
A person who declined to be named said that the current classification of information Web site profitability model and ability is still questioned, rely on classified advertising to achieve profitability is not enough to meet the needs of development.
Lan partner Chen Wei in the "Daily economic news" reporter interview, said, deeply felt the user on the online classification of information services demand for the huge growth, and optimistic about the development of classified information services. However, the Internet Analyst Qin Chuan, said that, from the surface, the classification of information sites, although the market is sought after, but the investment of several sites are from the thousands of of similar sites have survived for many years to survive.
Mobile Internet or competitive vantage point
NET founder and CEO Yang Hao-hu told the Daily economic news that wireless Internet services will become the focus of net development. In the wireless internet, net is the main push is WAP page, will not push the client in the short term, and will not develop map positioning technology. In about two years, Net's wireless service is expected to exceed the amount of traffic on the Internet. Last August, Nokia's growth partner fund began to engage with net. "There are already net applications in Nokia's mobile phone stores," he said. ”
Paulasel, the executive partner of Nokia's growth partner fund, shows confidence in China's wireless internet market, and believes that location-based information services will be one of the next key mobile Internet applications in China, as 3G networks are widely covered in China and the next generation of smartphones.
The strategy with net seems to coincide. Earlier, 58 with the city announced to become mobile phone search Enterprises easy search and search for the life service content provider. 58 with the city said that the cooperation with mobile phone search site is only the beginning of deep cooperation, this year will speed up the strategic layout of mobile Internet, and constantly integrate digital content and application of service resources, expand channel resources, increase capital investment and expand product lines. It is understood that the current 58WAP station day visits have been as high as 7 million.
It is not difficult to see a signal, mobile Internet or will become the future Life Classification information site competition in the commanding heights. 3G era, the needs of mobile internet users from the beginning of instant messaging, browsing Web pages, page games to more practical life information services extension. NET founder, CEO Yang Hao-hu said that mobile Internet for the development of classified information sites bring opportunities to become a classified information site next important profit point.