The coming global economy two times bottom: SEO will be bucking the trend

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

"Into the April, the original place rate is not high in Guangzhou subway light box advertising suddenly less, the state of business is not very good." So we decisively inform customers clearance transactions, unexpectedly, in early May, the stock market will fall to 2,800 points near. "Northeast Securities financial manager Liu Guangwu recalls this just experienced" victory big escape "still lingering fear.

However, in the same city, network E-commerce has become a business management, networking after the emerging hot training programs. "We used to do all kinds of sites to do SEO (search engine Optimization) business, did not think in the past few months, the Apprentice learning more people." "Some SEO team Convenor officer, said the text proudly."

In fact, with the Chinese people's mouth dividend to the inflection point, the long-term monetary expansion policy came to an end, the traditional enterprises faced with financing, labor and market space and other aspects of the difficulties are not news, China's economic restructuring is the consensus of the whole society. The network economy has become an important direction of industry breakout.

Rebalancing: The hard turn of the dragon

Although the 2008 financial tsunami has been more than three years, but 2011 years of China's economy is still in the warm season. In particular, the vast number of SMEs highly dependent on export markets, the renminbi appreciation and raw materials, human resources costs rise under the double pressure is difficult. The Zhou, who has studied Wenzhou's economy and is known as the spokesperson of Wenzhou's private economy, is of the view that the current spread of this round of enterprise collapse is serious, will be more than 2008 years of financial crisis.

In this respect, SEO network economic analyst Lo Jiaqing said: "For a long time, China has maintained a two-dollar economic status, the specific performance of the state sector is highly dependent on the ' iron, public, aircraft ' and other government investment to create benefits, while the private sector can only by holding down the labor force, land, Resource prices compete for the international market in low-end goods. The result is a growing proportion of the total wealth of government and business, while the vast majority of the workforce outside the state sector can only occupy an increasingly low share of wealth. ”

Rubini Nouriel Roubini, a New York University professor who is known for accurately predicting the financial tsunami, is outspoken in predicting that the Chinese economy will have a hard landing in about 2013 years as the property market collapses. This from a side also reflects that China's industrial restructuring, rebalancing has come to an urgent time.

SEO: The innovative power of advertising

As a barometer of the economy, this "alternative role" of advertising has long been known. In the past 20 years of the global dividend era, the prices of various types of advertising have also been soaring. However, in the post-financial tsunami era, the "hit money advertising" model is no longer favored by businesses and customers. At the same time, after a short wandering, cost-effective network advertising has sprung up in the global context. According to statistics, the 2010 network advertising market size reached 61.88 billion U.S. dollars, more than the press and radio became the second largest advertising category after television.

In the network advertising, as the most cost-effective and most interactive, accurate, directional characteristics of the share of SEO is also rising rapidly. For example, 2010 U.S. network advertising amount of 26 billion U.S. dollars, of which search engine advertising accounted for 12 billion U.S. dollars, up to 46%, has become the largest single advertising category.

In fact, search engines play an increasingly important role as a vast array of internet ' information cards '. Now search engine In addition to the comprehensive category, industry category, news category, blogs and micro-blog products are also in the midst of the launch. Microsoft, for example, who was very pessimistic about the Internet more than 10 years ago, has made a big move in the field and has achieved a decent record. This shows that the search engine is becoming a new commercial battlefield. Therefore, even if China and even 9374.html "> world economy are facing two of the threat of bottom, we still believe that SEO will still become the trend of the sunrise industry." "Lo Jiaqing said.

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