The concept of "business car" into a new hot spot

Tencent technology May Day a May 5 report

With Uber's presence in Beijing, a Uber, easy-to-beast and bumble bee are about to start the melee, the concept of "business chariot" has instantly become a new hot spot in the capital market and the media's stir, impetuous China The Internet industry already sees this business as a new opportunity in the area of ​​O2O.

This makes Shenzhou car rental, a Hi car rental companies are very embarrassing, today's "business car" and then car rental companies to provide "drive" service (car rental driver) is essentially the same. However, because of the suspected "illegal operation," these heavy asset companies halted the "belt drive" service as early as three years ago and shifted their focus back to the main business of "renting a car."

Is the policy changed? Just in 2013, Beijing, Guangdong, Chongqing and other places successively promulgated the relevant rules and regulations, emphasizing that renting cars can not provide drivers at the same time, that is, they can not both make cars and people. Obviously there are still legal disputes over the commercial vehicles and several companies can only explore the gray area.

Tencent Technology also investigate unannounced visits to Beijing's current business car market, remove the policy risks, the industry in user experience, security and driver training, there are still many hidden dangers, and even the basic insurance business there is a huge risk.

At the same time, it is not groundless that the black car rumored to be rumored to be outside the public. With the help of car rental companies and labor dispatch companies, black car can become a legitimate operating vehicle after the separation of man and car. In addition, more and more black cars go straight to a paper contract and one-hour training, and SpeedUp is a participant in the business car market.

Many practitioners to Tencent Technology said that to amend the current rules and regulations to allow car rental companies operating on behalf of driving business restrictions is their strongest appeal now.

However, before the promulgation of the policy, the issue of regulating the access of drivers and the safety and security of passengers may be the problem to be solved in this industry.

Suspected of illegal embarrassment

On the 24th of this month, Uber (Uber), a US-based car software company, was stationed in Beijing and started trial operation of a business called car business. The models include Mercedes-Benz S-Class and Audi A6. As the 100th city where Uber landed in Beijing, most of its business calling business has long been occupied by easy-to-use "snakeheads". Coupled with the relatively small number of Hornets and the three commercial car companies Has become the three pillars of the trend.

Two months ago, the Shenzhen Transportation Commission Passenger Transport Authority issued a circular stating that it is forbidden to carry out any kind of illegal operation and will carry out special rectification action against Uber. Yu Li, director of the Shenzhen Passenger Transport Authority, said: "Uber's cooperation with the car rental company not only provides vehicles but also provides driver services. It provides taxi services without a license and is a disruption to the illegal operation of taxi operation."

Accepting Tencent technology interview, easy to car vice president Zhu Yueyi do not think they have legal risks, and also draw a line with the black car. However, he also acknowledged that many of the current policies on the market are not yet clear, and easy-to-use vehicles also hope that policies can be promoted as soon as possible. "In the end we are OK or not. We are most afraid of policy changes. big".

Traffic Publishing House published in 2009, "Car Rental," a book had such an introduction: In our country, with the driver car rental in a very awkward position: in the "National Economic Classification" (GB / T4754-2002) rental business ( L73) does not include leasing with operator. Taxi with driver is also not included in the road transport industry (F51). Leasing with driver is a non-industry-based black household.

As early as 2011, one Hi car rental "driving business" by CCTV and other media exposure suspected of illegitimacy, "Microblogging Queen" Yao Chen as an Hi car rental spokesman, also been tired, receive the 'largest' black car company 'spokesman 'S first name. Two days later, Shenzhou car rental also announced the suspension of the "drive with" service.

In 2013, Beijing, Guangdong and Chongqing also promulgated the rules through the Measures for the Administration of Beijing Automobile Leasing and the Regulations for the Administration of Road Transport in Guangdong, emphasizing that renting a car can no longer be provided to the driver, that is to say Can not get out of the car at the same time.

First-hand experience: drivers complain about lower income

April 24, Tencent technology first-hand experience of easy-to-use car software, drivers Master Guo (a pseudonym) came fifteen minutes in advance to the agreed place to wait, the car is very clean, running car software is a shelved Taiwan high-end Andrews smart machine.

Through conversations in the car, Tencent Technology learned that Master Guo and his Volkswagen sedan joined the easy-to-use car six months ago, the beginning of the income can reach 5,6 thousand, but the income fell to 3,4,000 after the Spring Festival Yuan, each single about easy to car about 25% commission.

"Too many drivers, easy to now lower the threshold, a lot of black car drivers come in," said Master Guo, their drivers have their own circle of friends and WeChat group, who are part-time who do the black car before everyone knows each other. He disclosed that at present, the driver's service quality is really uneven, and other drivers are late or even make things happen.

On safety issues, Master Guo believes the driver is in a weak position. He said that some time ago it was easy to get into a car when a driver was on the road. An air accident happened after the car crashed. "However, passengers are apt to use the car Provide 20 million insurance, and the driver can only repair their own car, our driver had to solve their own affairs. "

As less and less money to earn, Master Guo decided to frame another phone in the car, loaded with hornet software, so that more orders to take the opportunity to "have done so long ago other people, but go sign again Hornets I have always been troublesome about a contract. "

This journey a total of 13 km, which lasted 45 minutes, easy to use the car to display the price of 78 yuan, than the same section take a taxi to double your expensive.

Invalid policy

In the process of the above experience, Tencent Technologies has received a text message to the car easy to get, the above said to be a gift of 200,000 yuan worth of "Huaxia easily reassuring accident insurance" policy number YC2014042 ******* , And will take effect after service begins.

According to Tencent technology know, at present for the car application, there is no insurance company for its development of special insurance. Some companies are currently replacing them with insurance for group travel by buying insurance companies. Traditional taxis have insurance companies to cooperate with them and formulate the corresponding special insurance. In the event of an accident, insurance can be used to protect the rights and interests of drivers and passengers.

In the insurance industry, the policy takes effect is the name and ID number of the insured person. In the car process, Tencent technology has never provided their own name and ID number, easy to car is how to insure?

Tencent Technology subsequently called Huaxia Life Insurance Company, which provides the insurance service. After its staff inquired through the system, the name of the insured person in this policy is a net name provided by Tencent when registering the easy-to-use car, and ID number is the beginning of the 143 other's ID number.

In addition, the inquiry by Tencent Technology, the insured amount of 200,000 yuan price of 1.5 yuan policy also secured three other passengers, the identity of the other three passengers at all 000000.

"The applicant's name and ID number two if one of the conditions are not enough, are unable to claim, because we can not verify your identity," China Life Insurance staff explained that in addition, the beginning and ending of the policy The exact time to the second is the same, that is, the beginning of the insurance policy is over, even on the name and ID card on no way, "the shortest time for traffic insurance should last 24 hours, the policy simply does not take effect ".

Frequent user experience problems

In fact, in addition to policy issues that most people do not care about, as the market warms up, more and more experiential problems are exposed:

Kaga (a pseudonym) is an easy-to-use car user who has been using easy-to-use vehicles almost every day in recent months because this business-calling mode "allows me to get in the car by going downstairs, Enjoy a more comfortable service. "

"There are really good service quality drivers, but I also met the best driver," Xiao He told Tencent technology, the driver's service quality is indeed uneven, especially after Ctrip investment, not only black car drivers stationed at the same time feeling The average service quality of Yi Road drivers has dropped a lot.

Once she came to work in the morning, Xiao He claimed she had already emphasized the route, but the driver went around a more blocked road without communication, causing him to be late for work. In addition, the late one hour driver, the driver is all about Xiao He met.

"The most angry thing is that once, the driver texting while driving, I really think it is safe for me and himself irresponsible," Xiao He said he himself has been very dependent on business car software, and if easy To use the car does not improve driver service quality, he may consider Uber, Hornet and other software.

Relative to the small He, Ms. Yang also used once or twice a week easy to car, and on the 22nd of this month let her surprisingly angry. Because the driver in the pick-up process also carried other passengers in the car, so that she can not accept, and then easy to car apologize to her on the Weibo.

"Later, I easily got in touch with the car. Although they apologized, they were exempt from the cost of the order, but my mental loss is only a relief." Ms. Yang was still not satisfied today .

Black car participation is not groundless

Easy to use the car and the Hornet are claiming that they have chosen to cooperate with third-party car rental companies, choose to join the vehicle to meet the requirements. This way can save at least billions of vehicles for their own procurement and maintenance costs, but also save the vehicle overuse or retirement of late hidden dangers. In this mode, "black car wash white" has become a rather worthwhile study of the phenomenon.

There is no black car drivers to join the easy road, easy to car vice president Zhu Yueyi accept Tencent Technology interview clearly said no, she said easy to use the car currently used by rental companies are qualified drivers, and the car is also a car There is no legal risk for the company to provide decent running vehicles.

An XWEN driver who claimed to have participated in the car-to-car training said in an interview that "almost 90% of the cars on the road are private cars, of which at least 50% of the low-end models are the original black cars. "

XWEN explained that when a car driver joined, he would sign a contract with another car rental company to entrust the car to the leasing company and sign a contract with a labor dispatch company to become a driver himself. The so-called separation of people and vehicles. "When live, we arrange for you to live. When you live in the name of the driver of a human company, you go to rent a car with the rental company. But fortunately, you borrowed your car."

In order to verify the above statement, Tencent also conducted a related survey, recruiting section in the same city in 58, Tencent found nearly 10 easy-to-car with the car driver recruitment, and stressed that there must be "Beijing license car" driver . In the hiring, easy to car drivers, driving more than 5 years, familiar with road conditions in Beijing, the vehicle must be Beijing license vehicle, car age within 5 years and within 150,000 km.

By phone, easy to car Zhao and colleagues told Tencent technology as long as the car is not too old, there is no big problem, there is no rigid requirement for driving experience, regardless of full-time or part-time, only need to sign a contract you can join.

For training, Zhaojing Li said "just over an hour, there will be no problem with the phone." Subsequently, Manager Zhao also stressed that the driver must drive their own cars, it is proposed to choose a good car to join Yi Yi, because "a good car every single more." A private car thus becomes a "running vehicle."

This is not an isolated phenomenon. The "Legal Evening Evening" in Beijing once reported that a contracted driver of the Hornet was a private car and did not have any affiliated car rental companies. This belongs to the strict sense of "illegal operation." In addition, love carpooling, AA carpool, including a variety of carpool software is also exposed by the media to support the transaction of passengers and private cars, a large number of black car removed.

Practitioners hope that the policy changes

According to Tencent Technology, the capital market is not concerned about the risk of business taxi business, easy to get not only by the end of 2011 to get the top ten million US dollars invested by Morningside Venture Capital A round of investment, and by the end of 2013 to get Ctrip and DCM 6000 Million dollars B round of investment. The bumblebee called the car software is also a year of business A round into the million-dollar investment, followed by Alibaba fast taxi acquisition.

However, behind the strong market demand and high profit margin, due to the lack of justified laws and regulations, the commercial vehicle business is in a rather awkward position. The "unjust" lawsuit has become a self-deprecating statement in the industry, and the current regulations are amended to release Restrictions on car rental companies operating on behalf of the driving business has also become their strong appeal.

The question of whether or not to "illegally operate" is still the sword of Damocles hanging over the head of the business car. However, before the promulgation of the policy, commercial vehicle companies should also standardize their own offline processes. Whether it is "legal management" or not, standardizing drivers' access and passenger safety and security are the most important issues to be solved urgently.

An optimistic practitioner practitioner told Tencent Technologies that the taxi software has also experienced a policy blockade, but in the end it has reached a balance. So long as the demand is strong, the problems now encountered by the business taxi business can be solved sooner or later.

However, Tencent Technology understands that at present the business taxi business belongs to the legal vacuum all over the world. Last year, the Los Angeles city government also issued a ban on Uber on the grounds of "engaging in commercial transport services without permission." In addition to the United States, including Berlin, Germany, Belgium, Spain, etc., Uber also announced the service was "unlawful" or granted a "temporary injunction."

This market can be as fast as taxi software, still time to prove.