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Relative to the gate of the human and material resources, many small and medium-sized stationmaster choose to do the local portal station, I also choose more local portal station (Zengcheng home: http://www.zc-home.com). Portals include information such as information and other kinds of Internet information, for the entire Chinese network, the garbage station has flooded the world, with the information Department of various types of garbage disposal, I believe that in the 2009 New year, local portals and information stations will occupy the mainstream of China's Internet.
So what will be the main profit of the local portal station? Many webmaster busy in a variety of web site construction, but ignored some basic network promotion methods, every day do the SEO but forget the marketing way of the website, by doing the network ranking is a way to promote, but really want to do the site a lasting profit, Or to do consumer-oriented promotion model.
We are doing information release at the same time, perhaps you only consider the interests of the vast network name, we should also do a to meet the interests of businesses, to meet the needs of netizens, with the services of businesses to meet, and we take commission, this is another way to profit from the site, resources to use the business resources, so that users get benefits, so that businesses get the benefit, We also derive benefits from it. The traditional website (including the portal network) only relies on the advertisement profit, but the advertisement, Tian Tian is engaged in the electronic commerce, namely satisfies the netizen the demand, uses the merchant service to satisfy. What we're going to do now is to directly play the role of advertisers on traditional websites.
Do professional Portal: not entirely by advertising profit, of course, advertising is only a small part of it. Mainly play a consumer, producer communication between the platform, intermediary. Make your website a place for Internet users to get business information, and become a place for marketers to promote their products, and also as a source of revenue. Coping with the financial crisis many entrepreneurs have proposed innovation, and building a successful website also requires your creativity and creativity.