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The ranking of a page is sometimes not a stand-alone operation, sometimes a lot of pages or even a website in operation. Therefore, why the home page often has a better ranking is this reason. Here is the question of the authoritative page.
The authoritative page, like a big body, has a lot of small institutions, and these small institutions together support this big organization. It is because these small organizations are in the name of this big organization, so, overall it seems that this body is a very big pet system. In all of these institutions, there will be a headquarters, the authoritative page is like this headquarters, all small organization serves for the headquarters.
In a station, all the pages, content pages together, deduce the authoritative page, then this page will have a great weight, plus the content of the page itself and the structure of the arrangement, it is easy to get ranked.
Of course, authoritative page derivation has many means and methods, such as chain, internal link, this is the most commonly used method.
The authority of a website is not a page can produce, need a lot of resources. The authority of the website to the authority of the homepage to the authority of the home page, so that the primary and secondary, so you want to get the ranking of the page to play a very good expected effect. SEO optimization To do so long also found that a page can sometimes get a good ranking, which is not impossible, the content and structure reasonable can do, one-page optimization is this approach. But such rankings tend to be unsustainable, and it's difficult to rank the words for high heat. Therefore, the establishment of a good web page authority, the strength of the layout of the page, the use of the whole station to maintain the weight, such sites are often ranked not to fall.
Author: Alfred (afseo.cn)
Download: Ford SEO Blog
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