The core of the friendship link is the site Exchange links, reciprocal links

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Believe that most webmasters have experienced the site of the link exchange this process, which also has a part of the webmaster is to rely on selling links to profit, but whether we have thought of such a problem: Our link exchange why to be called "Friendship link", is this just a simple title?

From the moment I entered the website industry, my site has a number of exchange links within a few short days. But these links do not bring benefits to the site, because these links are I bought on Taobao, and even a part of the link in the purchase confirmation received after the seller revoked, until the moment I was thinking "Why does our link exchange have to be called the Friendship link, does this have no deep meaning?" After several years of Internet Operation website, now I gradually understand the exchange link why to be called Friendship Link, because the link tells us in the Internet Link exchange process to respect the word "friendship", respect stationmaster, respect search engine, respect the user, the following concrete to talk about these three questions.

Respecting stationmaster is to respect the equivalent exchange and voluntary exchange of stationmaster

believe that many times webmaster friends in the exchange of friendship links are held to try the mentality, in fact, we are in the exchange of friendship links must be the equivalent exchange of the main, your site value what equivalent link Exchange to exchange what links, not far-fetched, There is also a part of the webmaster in the exchange of links is due to the same industry acquaintances or friends of the requirements of the exchange, this way unknown relationship for the site buried the Bane. Imagine, if you don't respect each other, although the link exchange, but two of the links can not work together, a site is thousands of clicks into another site every day, and another site daily traffic is 0, ask this unequal relationship is not to let the search engine understood as cheating?

Respect search engine is to natural exchange, do not deliberately exchange

We can go to Taobao, Baidu to search for a lot of selling links to the merchants, these businesses are selling links to sell the signs are indeed a lot of profit, but as buyers do you want to buy such links will lead to the site by the search engine mistaken "black Hat" optimization techniques? If you buy 10 sites in Taobao links, And this 10-site friendship link in a day to your site plus, and so you confirm receipt or friendship link to the period, these links were removed together, so that will not be search engines think cheating? The direct point is that the search engine's disrespect, the search engine clearly tells us to refer to the Search Engine Optimization Guide To do the normal white hat optimization, you have to do black hat, I believe that the search engine can not accept your approach.

Respecting users requires us to provide regular, legitimate links

Links to the significance of the link is to tell us that the site link to the user is a sincere, now a lot of Web site link exchange for a trace of interest on the detriment of the interests of users, originally your site is to do the test class exchange, the result of your friendship link to a package of what kind of examination, this practice has harmed the interests of users, Is there a word in the world that is really wrapped up and you need to advertise? I think as a webmaster, we exchange links when we must learn to exchange some of the regular reasonable friendship links, if we are to do the civil service test Exchange, then our friendship links can be some exam class or do problem-type website, And does not necessarily have to advertise the kind of website, this kind of website will cause the very big harm to examinee.

Links in the "friendship", a few years ago, the link exchange and the interests of no relationship, and now the link exchange is full of benefits, do not know whether this is the Internet market or retrogressive, but I think as a personal webmaster as long as you grasp the exact link exchange positioning of their own friendship, Then our link exchange does not need to bow to anyone, this article from the article from the http://www.haokan.cc/, do the site for so long, so far my website friendship links have not a penny, all are some friends voluntarily exchange, I think every webmaster can do this, the Internet friend chain Exchange benefit market will no longer exist.