The creation and Maintenance handbook of the blog of the Enterprise website

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This article is not about independent blog, but Sina, NetEase, Sohu and other blog platform to register the blog, star blog, personal blog, do outside the chain to write blog, hype blog, too many purposeful, corporate web site to create a blog has 2 main purposes, one to increase brand awareness, the second is to bring traffic to the site and do outside the chain.

Blog easy to build maintenance difficult? It is not easy to say that it is not difficult, easy is not technical, difficult is the need for constant maintenance, bad purpose blog also needs special content, the following will be mentioned blog creation steps and maintenance related work.

Create a blog:

The most representative blog platform for Sina, Baidu is very friendly to its blog, included is also very fast, popular also the most prosperous. Sina Blog is famous is n many stars settled slowly big. The following is an example of Sina blog;

First Step: Register account

1, Open Sina Blog (http://blog.sina.com.cn/) to enter the registration page:

2, enter the mailbox, create password, blog nickname, input verification code click the "Registration button", if you need to activate please login just set up the mailbox check mail follow the instructions to operate. Step two: Clear Blog theme

1, blog name: User nickname defaults to the blog title, you need to modify the title please modify the user nickname can be. Login-click on username to pop into "Modify nickname Avatar" page Modify save.

But note that the Enterprise website to Sina blog for the purpose of the title suggested by brand name, if you do SEO words can use some of the competition in the keyword to name the blog, Sina Blog to get ranked is also very easy.

2, Blog content: Sina registered a blog will automatically generate a welcome blog, after testing this automatically generated content can be quickly indexed by Baidu.

What do you write? The title nicknames are all written, and must be written around the relevant content of the title. How do I post a blog?

Sina Blog To add pictures, hyperlinks can be, the above editor is also very powerful, there are source code to display, can write tags, bowen can also be scheduled to publish, contribute, synchronous release ...

Maintenance Blog:

There is time to stabilize the original one every day, blog marketing is not easy to do now, to micro-BO micro-letter, the former author of a lot of blogs are just used to do outside the chain, the blog is copied every day, please do not blindly follow suit. Have time to maintain good blog can also bring us very good results, whether the flow or brand building.

1, Content update: Few or more stable strategy, time is not much to write less, a week of the essence can, do outside the chain of words every day, or even dozens of articles have. Note: Just create a blog do not send outside the chain, there is the content of the link and new blog is difficult to be included, first send a few good content collected later and then gradually increase the chain into the enterprise site to bring outside the chain, flow and improve the weight of the site.

2, browsing Blog: blog for the outside of the chain is not necessary, access to other people's blog will automatically generate the latest access to users, others click on your avatar will enter your blog.

3, Comment Blog: attract people or send out the chain of junk?

4, Blog message: Message and comment is not the same? Not the same, the comment is the evaluation of a blog post, the message is the comments or comments. Blog message outside the chain for a long time is useless.

More and more people write blog now less and more, do blog outside the chain of people is more and more, the quality of blog post has declined. For want to do blog marketing business is not not to hold too much hope, in addition to Sina blog more freely point to other platforms for content advertising, outside the chain are part of the restrictions, do not spend too much mind this aspect. This article by Ye Weiqing @ Environmental protection Air-conditioning http://www.china-tianming.com starting A5, reproduced please register the source! Next share: corporate website of the Micro-blog editor and maintenance manual, thank you for your reading!