The creation of 3G original app business competition in Beijing officially fell

Source: Internet
Author: User
Keywords Entrepreneurship

Today's world has changed radically with the development of mobile Internet.

2012, Pepsi China, China Unicom (600050, shares bar) and innovation Workshop tripartite work together, jointly held "Hundred Chuang Wo 3G original App venture Contest" after six months of the preliminary and the semi-finals, as well as deep into the country in several cities under the line entrepreneur Salon, yesterday, the final finals in Beijing officially fell.

The competition to encourage young people "for the desire to create, creativity, entrepreneurship, to create their own" for the purpose of the young Chinese entrepreneurs to provide an open platform for entrepreneurship, support the original app application works, explore outstanding entrepreneurs and give resources to support. The contest attracted nearly thousands of business projects to register, invited a large number of domestic leading investment institutions and industry professionals to attend the semi-finals and finals and comments. Mr. Li Ziqiang, chief market officer of PepsiCo Greater China, Mr. Li Hong, general manager of product Innovation Department of China United Network Communications Group Co., Ltd., COO and partner Taoning, Creative Workshop, and other guests in the final speech, I wish this competition a complete success.

The first prize of 3G original app pioneering competition finals

Brand concept around innovation

Pepsi advocates "for the desire to create" to encourage young people creative, entrepreneurial, create their own; China Unicom advocates "innovation, change the world"; The innovation Workshop aims to help Chinese youth to start a business successfully. Three-party brand concept of "Chuang" word, is to let the three big head hit, work together the important reason.

The three giants combine together, because the common concept of a series of brand innovation cooperation, to practical action to support young people to achieve the desire to encourage young people "for the desire to create", so that more young people experience the "creative" spirit, highlighting the "creative" attitude.

The famous enterprise steers the young entrepreneur.

The competition contestants are mainly a group of innovative spirit, has a certain application software research and development capabilities of the contestants. The competition focuses on encouraging young entrepreneurs to "create, innovate, and start their own business", not only to select outstanding entrepreneurial projects, but also to spread their entrepreneurial spirit to more young people.

In the finals, many of the country's top angel investors and successful founders visited the contest site to share their understanding of success and entrepreneurship. Finally, the first prize of the contest to sing the team; Second prize for the Gods Shake and Food diary team a total of 5, respectively, for the course of the study of the check rice hotel online fast bird and Love Amoy book team. Award winning team members will not only get the 100,000 Yuan incubation fund provided by China Unicom, can also participate in the "Silicon Valley in the United States" to obtain media promotion opportunities, at the same time, innovation workshop for the winners to provide a week-long entrepreneurs focused training and the "Angel Dinner" held in the investment circle.

"Pepsi is not only a kind of drink, but the culture of young people," said Li Ziqiang, chief market officer in China's greater Chinese region. It has always been the mission of Pepsi to encourage young people to achieve their aspirations. We see young people with "creation" as weapons to change the world, to realize their desire

China Unicom Product Innovation Department general manager Li Hong Five mentioned: 2010 China Unicom set up WO store This application aggregation platform, 2011 launched based on product aggregation, capacity-sharing, channel capacity, intelligent pipeline of "wo+ open System", in the open, cooperation, win, innovation concept, and the industry chain to join hands, Strive to create a pragmatic open platform. This year, the three parties jointly held this competition, aimed at focusing on the application development of aggregation, for more young people to provide entrepreneurial opportunities, to provide the stage to display their individuality and talent.

3G Original App Business competition finals three with organizers and judges photo

Aiming at the common "young people" market to create a new world

China Unicom mobile phone users have reached 230 million. Among them, white-collar youth-oriented new generation of consumer cutting-edge groups, has become the most active unicom 3G user base. The fast and convenient mobile Internet experience, based on smartphones and 3G, is also transforming young people's circle of friends, life Circle and Work circle, and China Unicom launched its exclusive Wophi products for adolescent 3G consumers in 2011, making them realize the more fun of speed interconnection.

Pepsi has always been a creative business for young people to create their own responsibility. We have been in China for more than 30 years and have been concerned about the development of young people and their needs. Pepsi believes that the future changes in the world must be driven by China, while China's change comes from the younger generation. So changing China's younger generation has changed China and the world. Pepsi is not only to build a brand, but to create a culture of young people! Help young people change the world!

Innovative workshops are designed to nurture innovative talent. Founded in 2009 by Dr. Lee Kai-Fu, is an investment organization devoted to early stage investment and providing all-round entrepreneurship cultivation. They not only help the start-up and rapid growth of startups in the early stages, but also help entrepreneurs create a number of products with the most market value and commercial potential.

Transformation from "Made in China" to "creation in China"

"Entrepreneurship is lonely, the contest opened up my horizons." "Beijing Music Innovation Information Technology Co., Ltd. CEO Chen Suren said in an interview to reporters." He was also a passionate person in the game, he said. "I've known a lot of like-minded entrepreneurs and found a lot of real friends, like brothers and sisters," he said. "The greater the harvest is:" In a short time, I learned a lot of different industry models, ideas, experienced a brainstorming. ”

Chinese entrepreneurs have entered innovative models that will contribute to the transformation of "Made in China" to "create in China". In the creation of a continuous warming of the environment, the creation of 3G original app entrepreneurial competition will continue to lead the new trend of entrepreneurship. This "three forces in one" cross-border cooperation, not only caused a new round of brand cooperation thinking, has a significant innovative significance and demonstration significance. I believe that in the future, Pepsi-Cola, Innovation workshop, China Unicom will continue to encourage young people "for the desire to create", more fields, more level of cooperation for tripartite Cross-border cooperation to write a new chapter.

Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.