The creation of natural links from the Wikipedia school

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Have read a lot of key link building articles, the most obvious feeling is: link building is difficult. Since the April penguin second-generation update, I believe many SEO practitioners know that Google focused more on natural links, this is particularly difficult for link builders, even through the "white hat" approach, but not all links are "natural" if a site is built purely through natural links, And doing very well, then it may not necessarily need to link builders. Google algorithm to consider the nature of the link is a certain significance, Google has always welcomed the natural link, it believes that in the perfect SEO optimization of the world there will be no unnatural links. As Google engineers once wrote, "Hyperlinks are two of the most authoritative indicators of nature and relevance," and it looks as if Jon is right.

A lot of talk about Google Enterprise comes down to having a more natural inbound link file, if you can't 100% natural, then the next best thing is to make it look 100% natural. However, it is difficult to say, how do we know how unnatural, natural links will be different? Do we really not know the limits and thresholds? What is too much, and what is too little?

Analysis of Nature link building in Wikipedia

There is a very positive point that Wikipedia will not spend a dime on link building activities, a study of Wikipedia proves this, with Wikipedia on the first page of 99% and the top position, 56% of which have natural links, but in the specific work they do not actively do link building.

More importantly, open the site manager, its da (domain authority) is 100, its root domain wikipedia.org nearly 750 billion links to it from nearly 3 million connection root domain. I believe this is a huge link library. And it's these good desperately not only because of the links between these root domains, at the same time it also through the link juice, through the internal link (ie Wikipedia article link to other Wikipedia articles), either way, Wikipedia can be said to have the strongest natural inbound links on any Web site.

Although we can't all become Wikipedia, it's certain that we can learn from its inbound link file, after all we know that Google may be using Wikipedia's behavior, interaction and presence as the basis for natural links, and then include it in its algorithm update.

Natural Link Creation Method

For each page, link authority, link correlation, anchor text distribution, Dofollow/nofollow ratio, social signal analysis, get considerable data.

1. Link Authority

Look at the page of the Authority (PA) and the Domain Authority (DA) on all 15 page inbound links and draw out the results.

As you know, the author can only guess that this is from the new page or news page of the inbound link, because the door is not the main or not major pages, links buried in the site architecture.

As pictured, this is a noteworthy number of links, scoring higher than 50, or even up to 80 and 90, most of the links from the site, DA score between 11th and 20th. If a site's inbound link files are mostly high pa or DA, the site is likely to have some suspicious place, and the link being built is just on the game page.

2, Link correlation degree

Relevance is the executive, very tender use of tools, you will use link relevancy to determine the authority of the link, all this time, we want to look at each page of the inbound link profile, for example, "Primer" link to a bridge site, which is very related to a connection.

3, Anchor text distribution

The investigation of anchor text distribution is interesting and seems to contradict many of the ideas now being recovered from penguin algorithms. In the eyes of many stationmaster, stationmaster favorite thing one is too many exact match anchor text. And in this survey their opinion is that your anchor text is diverse so that there are more exact matching anchor texts and other types.

4, DoFollow plug-in/nofollow ratio

In the author's impression "Natural" reverse configuration file will contain more nofollow. For example, if a client comes up to me, a website that has 100% DoFollow inbound link files, I might suggest getting some nofollow there because it looks too unnatural for 100% DoFollow! However, ultimately I would like to depend on the type of site link to you.

5. Social signal

Social signals are different, and I don't necessarily rely on data (as people may not be able to share Wikipedia on social networking sites as well as they share other sites). Facebook sharing is the most obvious form of social sharing and-depending on the theme of the page-the number of social stocks is significantly received.

For a website that has been negatively affected by penguin publishers, there may be some we can learn here, from the Wikipedia site. For example, penguins may affect others ' sites because their inbound pa/da ratios are inaccurate with what can be considered natural, rather than any distribution with their anchor text.

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