The current situation of app development: How to get rid of the dilemma of low threshold and difficult to popularize

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The development of mobile Internet has brought great subversion to people's life, and has completely changed the whole industry pattern of Internet. According to the relevant data, the global app downloads will reach 300 billion times by 2016. And the domestic mobile internet with Baidu, Tencent, Ali, 360, such as several major giants involved, micro-letter, mobile phone Alipay, mobile phone Taobao These heavyweight application products are gradually mature. The development of mobile games, mobile payments, mobile social networks and mobile media has not only created a lot of demands, but also created a large number of companies and developers who live by mobile app development. For many mobile app developers, mobile Internet is a "visible", "touch" the gold mine, although the value can be dug in the eyes, but the fierce competition, difficult to obtain user traffic, unclear business model, high cost of promotion has become a horizontal mobile app development in front of a few mountain.

Developer's dilemma: low threshold and less difficult to promote

Although the domestic mobile internet is a huge gold mine with hundreds of millions of users, but the number of developers gathered at present is quite large. This area can be said to be lower threshold. With some technology, several people can form a team to set up a development company. Even some individuals can engage in app development. The entire domestic mobile internet, has more than million developers, tens of thousands of mobile app development companies. But under the very low threshold, it is the high cost of promotion. After all, big internet companies generally have their own APPP development team. For small and medium-sized Internet companies mobile app development needs, to the extent of the fighting. Want to develop a successful product, need certain capital investment, want to let the product put into the market to obtain the user successfully, not only need the time cycle, but also need a large amount of promotion funds to face the fierce competition. Many app developers have not seen "Tomorrow's Sun," as Mr Ma says, and most have fallen on the eve of the dawn.

App promotion needs platform support to find the right channel

Tens of thousands of yuan on the low threshold of entrepreneurship, not a millions of can not promote the high marketing costs, so many app developers and developers difficult to make money. Do not have a stable business model, its development of the app is not able to withstand the mobile Internet rapid product generation cycle, the promotion is difficult to see results in the short term, the product from development to publicity to the final online cycle too long, most of the vitality is very short, has not been introduced for how long, it has And some app developers also because of fierce market competition, developed products often poor user experience, which created a vicious circle, it is difficult in the giants of the mobile internet market, find a foothold.

App development is difficult to promote, in addition to burning money is the main reason, another reason is that there is no internet for mobile developers to promote the promotion of communication and supply and demand information platform. The electric business has Alibaba, HC net such information platform, the local industry website can also publish the information of supply and demand in the classified information website. But mobile app development lacks a platform like this. And now the boundaries between the personal site and app developers are increasingly blurred, more webmasters to join the development of the app, many app developers are actively working with the webmaster, help the Web site customization app, relying on website traffic to promote. A5 trading as the largest webmaster information exchange and website trading platform, with millions of webmaster user base, is also actively embrace the mobile internet, by creating an app development and demand information release platform (http://www.admin5.net/ forum-587-1.html), so that more developers can find a demand for users, so that users with app development needs to find a satisfactory developer.

The app Publishing section of the A5 deal, which opened soon, has attracted thousands of app developers to launch various development messages. A5 trading itself has millions of registered users, Stationmaster Group Foundation deep, at the same time also is an internet it circle Exchange trade platform, latent has the user of the app development demand not a few, app developer through A5 the app information publishing area, can save the promotion cost, More human resources will be spent on development and operations. and A5 deal with a large number of webmaster users if there is a demand for app development, can also be directly published in the Forum information, and developers to communicate and even reach a deal. In such an era of everyone embracing mobile Internet, app development urgently needs to have a platform to release information communication, Hope A5 transaction opened a good head, can bring some new weather to this industry, let app developer and webmaster hand in hands.