The details that the seoer are ignoring

Absrtact: At present, the work of the seoer are mostly around the article and outside the chain, but in these seemingly simple duplication of work, there are often many neglected details of the problem are affecting the work of the effect. You are likely to be the cause of the jump

At present, most of the work of the seoer is around the article and outside the chain, but in these seemingly simple duplication of work, there are often many neglected details of the problem are affecting the work of the effect.

You're probably the "culprit" that's causing the bounce rate too high.

Why do you say that? Do not know if you have no such habit, every time after the release of the article, will open the relevant article page to see whether the layout has a problem, the picture is normal and so on, if all normal, then OK, this article will be done, continue the work below. If you do the same, then sorry, you hang yourself once. Because your visit has been included in the PV volume Baidu, because you only visited a page, and the time is not long to quit, then your visit will be Baidu as a jump rate of 100% of a visit, and everyone knows that the bounce rate is also Baidu's ranking of the site an important measure, so, When we visit our website, we must pay attention to the following two points:

First, visit the time can not only look at the current page or the homepage, must browse several pages and then close;

Second, make sure the access time is more than 10 seconds, or else the site content will be considered worthless.

A lot of keywords are not as necessary as you think.

This is a simple example, small set my station main word is "Nanjing website Construction, Nanjing Network company, Nanjing website Design, Nanjing website production, Nanjing to do the website", are certain Baidu index keywords, but how many of these indices can bring benefits to us? Make a hypothesis, if I were a customer in Nanjing, I want to find a company to do a website, that generally I will search what keyword? At least my first reaction is "Nanjing Network Company", so I think the word index should be the highest, but the result is "Nanjing website construction" The word index is the highest, which shows that Baidu index is not as accurate as we think.

Personal Feeling "website construction" relatively, the industry people use more, I will go to Baidu search related keywords every day, pay attention to the top companies have any changes, I believe that every day there should be a lot of peers and I, That is to say that in fact, the index of the key words should be part of our seoer contributions, rather than the real need for users to search, as to the proportion of this, simply think you can know.

or use "Nanjing website construction" to cite an example, the April 10 index is 188, from 2006 to date, average about 100 more than a day, that is to say, seven years have been searched more than 250,000 times. Well, you can also say that many companies do more than a search site, but even if we take one-tenth, there are more than 20,000 times, ask a Nanjing has more than 20,000 companies search this word to find the right company to do the site? So I have reason to believe that a large part of the index of this word is meaningless, Then I am in the word up and down the great effort to do optimization is not a little bit less? And the fact that our network customer source is mainly through the "Nanjing Network Company" The word, relatively, the word optimization can bring me more business.

In fact, these two points can be our work is very easy to ignore the problem, but often will be to a large extent lead to the effect of our optimization is not ideal. Therefore, usually need to pay more attention to the relevant data, and careful analysis to improve our work efficiency, less detours. The above data from Baidu Webmaster platform, personal feeling of Baidu's own products more appropriate to use, we can make a reference.