The development of efficient work plan for SEO personnel

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As a webmaster, especially the personal or corporate website optimization leader, we should every day to the management of the site has an efficient work plan. Our main discussion today is three elements:

First: View the site's daily collection of efficiency number

What is the efficiency of the collection? Here to explain to you, in fact, is very simple, is to see you published a few articles that day, the actual collection is a few. We can sum up a formula, collect the efficiency p= number/publish number, the value of P is greater the efficiency is higher.

can use webmaster tools, inquiries within 24 hours of the collection, this is not in-depth investigation. To keep in mind, to be included, the article no more than the amount of junk information is not included, no effect.

Question discussion: Publish not to include how to do?

The content of the material does not include the top secret solution:

(1) Whether your website has been crawled by spiders.

How to see if the Web site has been crawled by spiders? This is very simple, using the FTP tool or other methods you can use to download your Web site log (no site log, can be resolved by other means)

As shown in the picture, connect your FTP server, find the log folder, we need to see the latest spider crawl record right click on the latest record file, download, download to your local to view, here I download the records of yesterday as an example:

Assuming that the address of my article is http://tzxnews.com/a/zhanchangzhuanqu/wangzhanjianshe/2013/0906/1728.html and not included, we can search for the address in the log file, or 2013/0906/1728.html on it.

As you can see, you can search for a crawl record of the Web page, indicating that the page has been crawled by spiders. If you can't find spiders crawling records, then this article will need to deep processing from beginning to end.

(2) Spiders crawl through the page but not included how to do?

A. Check the quality of the page, whether there is a direct copy of the traces of paste, whether the original web site to retain the format of the page, to modify;

B. Website weight is too low. Can be done by friendship links, soft text, to do high-quality outside the chain to improve the weight, here today is not discussed.

Second: The number of effective daily collection of external chain

We hair outside the chain every day, if the chain does not include, also equals no hair, waste of time, even the chain is not included, how to expect the quality of the chain?

"Extra" You don't know the way to send out the chain seconds

(1) The title of the article to have a scarcity! You can search the title "" First share "96% of the SEO do not know how to send out the chain method", will find the same title article too much. "First-time sharing" plus this is to attract users ' eyeballs! Why use 96%? Because 99,98,97 have been used, your title reflects a scarcity, others are not used, and in line with the needs of the public psychological, a new thing will naturally be soon included!

(2) The writing of the outside chain content

Find the relevant industry sites, find the Internet articles appear less frequently, search the site you need keywords to filter articles. For example, to find a home class site, search the home or decoration, in search results, which a small number of internet appearance, on it a little processing can be.

(3) Timeliness--news class words will be given priority to crawl, we can in the article appropriate insertion of timeliness words, some hot words. But don't put it in the hard way, see how you write it.

The last is to pay attention to the outer chain of the platform! The site itself is not good, you are more than a waste of hair!

Third: Check the efficiency of the collection (included will be off) and whether there is too much similarity

A lot of webmaster will see the site of the number of daily, there will be included in the decline of the phenomenon, the original included in the fall. At this time, we should pay attention to what the problem. In addition, the similarity of the article is also a problem, if you are false original, you can compare the similarity, the lower the similarity of the more favorable for you! To view the page similarity of a gadget recommend a: Http://tool.youboy.com/compare/outside the chain is missing query tool http:// sl.zoum5.com/You can refer to the following.

As an SEO personnel, website optimization is important, but efficient work plan is also very important, we should pay attention to.

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