The development of enterprise has a life cycle

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I. Entrepreneurship HEALTH EXAMINATION

Often passing by in Shanghai Zhao Jia Bang Road, Juneyao mansion, every time, involuntarily reminded of the 38-year-old, the untimely death of private entrepreneurs Mr. Wang. Mr Wang's death is not a solitary case, but a phenomenon, such as the death of Peng, the general manager of Qingdao Brewery Group Co., Ltd, and Wen Shiren, the vice-president of Taiwan's British industry, who died suddenly after a stroke, and the president of Ericsson (China) Co., Ltd. Yang Mai suddenly dies of cardiac arrest ... These maneuvers in the market, the elite of the business world, did not lose to rivals, but lost in their own hands. This reflects the prevalence of mental and physical burnout among Chinese entrepreneurs, especially private entrepreneurs.

Question: Why did the entrepreneur not discover that he was terminally ill until his body collapsed?

First, entrepreneurs do not manage their health as a career, and do not realize that ensuring the health of entrepreneurs is also one of the strategic goals of the business. Because the consciousness is not in place, the entrepreneur takes the position wholeheartedly, the devotion invests in the career, often ignores the health.

Secondly, the entrepreneur did not find the path and method of pressure decomposition and transmission. Because the pressure has not been able to effectively decompose and transmits, all backlog in the entrepreneur, the long term is easy to overwork. If through the establishment of a standardized enterprise management mechanism and management system, through the effective allocation of responsibility, right and profit, the pressure will be decomposed into various departments, various posts, relying on the strength of the team to promote the sustainable development of enterprises, entrepreneurs in the spirit and strength of the long-term in the state of overwork.

In addition, entrepreneurs lack health management. Health examination has already become an important means of health management at home and abroad, that is, through regular health examination, dynamic monitoring of physical health status. The vast majority of diseases can be detected early through physical examination, so as to take timely prevention and treatment measures. Many entrepreneurs are busy every day in their careers, but they are reluctant to spend a few hours on a health check-up and lack of health management.

II. Business Management Diagnostics

According to the normal logic, even their own body regardless of the full devotion to the cause of the entrepreneur, must attach great importance to the enterprise's health. That is not the case. A considerable number of entrepreneurs do not attach importance to the health of enterprises. This is also a lot of enterprises in the financial crisis fragile, instantaneous "collapse" the important reason.

Question: Why didn't you find it so fragile until the company broke down?

First of all, the opportunity-oriented strategy encourages enterprises to focus on capturing market opportunities, ignoring the accumulation and construction of core competitiveness, ignoring the continuous optimization and perfection of the foundation of Enterprise Management. For example, in a stable economic growth, most of the decision makers will focus on production management and marketing, the formulation of long-term development strategy for enterprises, the construction of a customer-oriented process system, the establishment of advanced human resources management system, such as short-term can not directly produce economic benefits of things put little energy, and even indifference. In some regions with poor soft environment, enterprise decision-makers devote most of their energy to "running business", "running tax" and "running items", and seldom devote themselves to promoting internal management optimization. When the external environment changes greatly, the enterprise is eliminated because of the lack of resistance and flexible adaptability.

Second, the empirical growth of the ego has led many entrepreneurs to turn a blind eye to the disease that exists in the enterprise. Most entrepreneurs are marketing experts, technical backbone, doer, whether it is a pleasant journey, or stumble all the way, after all, the enterprise has done, and done very successfully. In the halo of success, entrepreneurs can easily believe that the management of the past is very practical, the experience can not be challenged, so there is a resistance to experience things. In the process of self satisfaction, enterprises gradually lose the motivation and passion of continuous optimization management.

In addition, enterprises lack the means to effectively monitor the health of enterprises. Some entrepreneurs recognize that there is a problem in a business, but what is the problem is not clearly defined; some entrepreneurs are clear about what is wrong with the enterprise, but the root of the problem is vague; more often, entrepreneurs are clear about what is wrong with the enterprise and know the root cause of these problems, It's hard to find the right solution or the right person to assist in the development and implementation of the solution. In fact, to solve these problems is not difficult, domestic and foreign advanced enterprises usually adopt the introduction of Third-party Enterprise Management Diagnostics Dynamic monitoring of enterprise health, like through health examination dynamic monitoring of the health of the entrepreneur.

Third, the growth of enterprise management diagnostics

With the rapid development of China's economy, SMEs have become the main force of the national economy, playing an increasingly important role in the overall economic development. Some of them use their own technology, market, talent or resources to occupy the market quickly, and continue to grow and develop, these enterprises are facing good prospects for development, we define them as growth-oriented enterprises. At the same time, we also see these enterprises in the tide of market economy faces a series of difficulties and bottlenecks: management transformation and management standardization is a very important part.

Combined with a large number of management diagnosis practice, Shanghai LAN Ding Enterprise Management Consulting Co., Ltd. found that growth-oriented enterprises in the process of transformation and management standardization, generally have such characteristics:

(1) The color of the rule of man is strong: The founder of the enterprise's influence is very large, or even a banner of the enterprise, so the founder management represents the enterprise management, this is a man of the enterprises, with the scale expansion, market expansion, successful experience is difficult to reproduce, the need for the rule of

(2) Human resources are not standardized: The founders and founder has a good relationship, including fellow, hair small, classmates, neighbors and so on, rely on the trust and feelings, not to mention human resources management, no performance evaluation and compensation system, or very simple, need to be fully constructed.

(3) Implementation began to weaken: the joy of success played down the company's management, and with the management of different places, the demand for scale management increased, personnel, executive power became a big problem.

(4) Cohesion began to decline: enterprises always feel less entrepreneurial period, everyone heart qi foot, with the increase in personnel and company expansion, instead of Cenjin, cohesion decline.

(5) The company controls the difficulty to increase: The company controls the control ability to be obvious insufficient, including personnel, the finance, the purchase, the sale and so on, often is one tube to die (tired), one puts on the disorderly.

Enterprise is an organism, in its survival and development process, accompanied by the changes in internal and external environmental factors, the original healthy and dynamic enterprise advantage may have problems, into trouble. If not timely and effective "diagnosis and treatment", let it delay, the consequences of unimaginable. Therefore, once the manager discovers the problem, it should take immediate measures, through investigation and research, according to the crux of the problem, put forward the corresponding management methods to ensure the healthy and sustainable development of enterprises. Many international well-known large enterprises regularly invite management consulting companies to conduct management diagnosis, mining existing management problems, improve management capabilities, improve management and profitability. In recent years, more and more large enterprises in China have also strengthened the organization of health care through management diagnosis.

Growth-oriented enterprises can learn from domestic and foreign leading enterprises, and regularly employ management consulting companies to conduct management diagnosis, timely excavation of enterprise transformation and internal management problems, and formulate corresponding solutions.

The contents of a comprehensive management diagnosis include enterprise strategic Audit, enterprise culture system diagnosis, organization control system diagnosis, process management system diagnosis, marketing management system diagnosis, human resource management system diagnosis, financial management system diagnosis, comprehensive risk management system diagnosis and so on. The growth enterprise may choose the comprehensive diagnosis or the special diagnosis according to the concrete situation and the actual need.

A complete enterprise management diagnosis including diagnosis, in-depth investigation, investigation and analysis, problem-making and analysis, the preparation of diagnostic reports, the implementation of diagnostic solutions and other links. The diagnosis methods and tools such as field observation, interview, questionnaire, statistic analysis, image depiction and brainstorming are used in the diagnosis. Rigorous operation process and the perfect combination of advanced diagnostic methods to ensure that management diagnosis accurately grasp the core issues, the correct formulation of management improvement strategies.

In short, the growth of any entrepreneur and the development of enterprises have a distinctive life cycle. Because of the change of the internal and external environment, the entrepreneur growth and enterprise development must undergo a process, stage and cycle from growth to weakness. Health diagnostics can help entrepreneurs monitor the health of their bodies, prevent and treat them in a timely manner, and avoid the tragedy of being so vulnerable until the body collapses. And the Enterprise management diagnosis helps the decision-makers to monitor the organization's health level, find out the problem in time, and make the applicable solution, solve the existing problems and ensure the healthy and sustainable development of the enterprise. Avoid until the enterprise "collapsed" to discover the original enterprise so fragile nightmare.