The development trend of future website profit model from the demand

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Web site want to profit is nothing but the face of two groups, users and enterprises, then the direction of profit, user needs and business needs, so the profit model is the data is member Services and Enterprise Services! This special will be 20 areas of TOP5 data through the SEO data ranking, Then the Member Services and Enterprise Services to organize the collection, when the data are sorted out together, in fact, the entire Internet profit model and even the development trend are placed in front of us, the following 20 areas of typical areas classified into the following 5 categories for analysis.

First, through the user needs and business needs, respectively, the provision of fee-based services

Take the workplace as an example, the collection of 5 sites, TOP4 based on the needs of users to provide personal value-added services, mainly resume-related, through the resume highlighting and resume recommendation, such as the provision of monthly service. Moreover, the service items are continuously refined, and some websites also offer package packages in the form of sale services. According to the needs of enterprises, in addition to the traditional home booth, but also provide different human resources related services, such as training, personnel outsourcing, services are also in the continuous refinement, as long as the enterprise needs, it may be developed into intention service!

Second, through the user needs and business needs, mainly to provide fee-based services

In fact, this model is the most traditional Web site profit model, through high-quality content to develop the user circle (traffic), and then use its user advantage for the enterprise to provide a series of network advertising marketing, At present, the largest number of major portals in the mainstream profit model. Because of the 2-level portal reasons, there is no special research on it, to financial network for example, independent financial site in addition to perfect user experience, but also constantly improve the user platform, such as blogs, microblogging and so on. Efforts for its advertising marketing to build a sound financial user circle! In addition to traditional advertising, there are professional brand marketing. In fact, this has been very mature in the development of several big portal sites! Speaking of which, have you seen some trends?

Third, through the user needs and business needs, mainly to provide members with fees.

Fees for members, but also sell a lot of fire is the novel website. Because the literature website class, the novel user viscosity, the VIP member charges becomes its main profit pattern, this everybody understands, therefore does not elaborate!

Four, through the user needs and the enterprise needs to build the intermediate bridge, provides the platform

This model embodies the most obvious is the car, tourism, food, home, and so on, car sites for example, automotive marketing focus is still in the business and service providers, through the continuous improvement of user experience (car-related shopping guide, information), build users and businesses between the platform and Bridge! Profit from the middle. In fact, the development model of the car web site relative to the diet, tourism is relatively simple, diet, tourism through the cooperation with the merchants to introduce membership card, booking and other ways, viscosity is relatively larger, this and the industry has a relationship, so there is a small difference.

Five, through the user demand and enterprise demand, create the demand again, create the platform, again provide the charge service

I boldly summed up this as the future of the Internet's profit model trend, in fact, if you want to meet this profit model, the above four to meet at least three, this profit model can be perfect to play its effect, then there is no such site? Perhaps everyone has thought now, yes, is Taobao, But here is not to analyze the development model of E-commerce itself, but because E-commerce is perfectly satisfied with the above several, to Taobao as an example, in addition to traditional enterprises, business cooperation to obtain intermediate profits. Perfect E-commerce platform, in the user needs and enterprise needs to build more and more meticulous and diversified service platform. Taobao store promotion of Taobao Alliance platform, shop marketing to provide the seller service platform, providing training Taobao university, etc., from the once free shop to the current high cost of shop operation, in fact, and Taobao service platform has a great relationship between the establishment of several platforms easy, and several platforms can be cooperative operation is difficult, and Taobao did.

Although there is no analysis of several large portal sites, but look back, this model is not already operating quite mature!