The diagnosis and analysis of the SEO of HC net

SEO standards are divided into pages included (including quality and quantity), keyword optimization (including http://www.aliyun.com/zixun/aggregation/9244.html "> Hot keywords, general keywords and long tail keywords), the site structure framework ( including pr,w3c layout, word segmentation technology, outside the chain and the final SEM and other four factors, and the four factors are complementary, integral link-type optimization criteria.

Let's analyze the basic situation of the SEO of HC net (hc360.com).

I. Search engine included the overall description of the general situation

1-Search Engine page contains basic information (our included pages are there???)

Search engine page Collection optimization strategy:

A. The difference is too large, it is necessary to analyze the optimization from the PR and priority, reduce the disparity between Baidu and Google, and maintain a stable update status. (Need to work content: Included page analysis, especially large two-level domain name records and analysis, including trust weight analysis, sitemap optimization submission and virtual static, etc.)

B. Give priority to Google for a collection of trust weight analysis (and find a solution for subsequent records.) Yu Huicong for large-scale operation of the website, do not make easy to modify the premise of the proposed simulation test, so for Google to do the page Trust weight optimization, and then in the keyword optimization.

C. Baidu's collection Although reached 14900000 pages, but for the PR of the 6-star site is actually not very high, Baidu for China's large-scale web site has a professional manual audit library, once entered after the manual identification audit. Less than 10 million pages are included. So for Baidu to do is not the page Trust weight optimization, but hot keyword and general keyword optimization.

2-Search Engine page contains updates (why our page is reducing???)

The above figure listed: Google nearly half a year 2007.12.-2008.6.2 update, you can see is the monthly wave-shape reduction trend.

The following figure listed: Baidu nearly a year 2006.7.21-2008.6.2 update, the overall can also be seen in the reduction trend.

Found that Baidu is for the two-level domain name included in the page overlay form for the overall collection, and Google is through the page weight proportion of the quality included.

So we can draw a conclusion that we should do different optimization methods for different search engines:

3-Search Engine page collection improve the general situation (our included page number and quality how to improve???)

Google: To carry out the two-level domain Name page and content page to troubleshoot, jump, hide, similar and easily mistaken for spam page experimental analysis. So as to improve Google's hc360.com of the page trust weights, get the best optimization results.