The difference between Alexa rankings and search engine rankings

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Alexa is the world rankings, this is based on the number of users installed Alexa/alexa Tool bar installation ratio to calculate.

If the world's 100 people have 97 installed Alexa toolbar, the results of today's Alexa detected that 100 individuals into the network to make money, so today people earn a net traffic is 100/(97/100) ≈103ip. One of the 103IP 3 may be not installed Alexa toolbar, it may be due to support problems Alexa can not detect the 3IP, of course, this 3IP may also be error.

Because the proportion of the installation is not low, so the number of IP detected basically in line with the normal flow of the site, the site's flow, the more real detection ratio, the site's traffic is smaller, the number of detected more unreal.

Alexa rankings can mainly respond to the following several content:

1, a rough calculation of the site's IP and PV (this is our judgment on the size of other people's Web site a technique)

2, you can see the general trend of our website traffic.

3, see the day we stand in the world rankings, month, 3 months of the world rankings.

Search engine, is an independent system, search engine search results and the site Alexa rankings have no relationship. Search engine, a certain keyword ranking, search engine has independent calculation formula.

(1) Number of backlinks.

(2) The quality of the reverse link. (Quality is not to let people see it is for the reverse link and do the link)

(3) The release of the Web page sooner or later.

(4) The competitive degree of the keyword.

Wait a minute.

PS: The reverse link is actually a declaration within the target document. In other words, the general link is marked "point to Document B" in document A, and the reverse link requires "make document a point to me" in document B.

There is no direct performance relationship with traffic.

Usually we say the brush Alexa rankings, the purpose is to meet our vanity, or to do some advertising league, these ad league has Alexa rankings limit, then we need to brush our Alexa rankings.

Usually we say the brush search engine rankings, in fact, is a keyword to do the reverse link, increase the number of backlinks and improve the quality of the link, do this to improve the flow of our site to generate revenue, we have to brush this site, may be a world ranked millions of of the new station, May also be a world ranking very much in front of the old station, but can be brushed to the first place.