Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall
In many optimization sites have read a lot of articles, are the general theoretical knowledge, and there is no example to let us more intuitive image of the study, so, the author through their own optimization experience to share my personal analysis of the key words of the process. We will take the "Zhengzhou website construction" The word analysis, to the Zhengzhou website construction this keyword difficulty analysis, should start from the following points.
Search Quantity of keyword
The above search volume shows 2330000 2.33 million, this keyword optimization difficulty is neutral word. Generally this is the first data to look at. And for Baidu this search volume and optimization difficulty can also be expressed in a table, we look at
Less than 300,000 of the difficulty of the word
In 301 million neutral-biased words
In the 1.003 billion medium word
On the 3.005 billion medium biased word
More than 5 million competitive words
Number of top-level domains for the first and second pages
The first and second pages of the top-level domain number is a lot of words on the word that the competition program is very strong, and if the first 10 pages are still top-level domain names, this word is very concerned about, and this time basically can determine the difficulty of this keyword, if the difficulty of the system is 100 points, Then Zhengzhou website Construction This word difficulty system between 60-70. It's a harder word! The top-level domain name number five grades: A (10 below), B (10-30), C (30-60), D (60-100), E (more than 100). From this point of view, Zhengzhou website Construction This word should belong to the highest grade E.
Third, Baidu Index
Baidu Index is about 200, this keyword index is actually not high, but fluctuation is very big, so from this aspect, this word ranking is unstable.
Compare the strength of competitors.
This is more general, there is no visible pictures can be observed, only abstract analysis, research opponents site article originality, and then a rival site link quality, and then the overall layout of the opponent site and user experience.
In fact, the early web site can imitate the site of Zhengzhou website in the home page optimization, through the Baidu Directive "www.***.cn" to analyze the external chain of the opponent, through the site:www.zztianshi.cn to analyze the site is included in the article's overall situation, See where your opponents tend to be. This will be to a certain extent to understand the opponent a lot of information, the other is the best way to use webmaster tools Baidu Traffic estimates. Will see the opponent many long tail word ranking situation, and then attack the opponent's weaknesses.