The dream of the spring and Autumn: SEO and user experience and article length relationship

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When we look at an article or browse the pages of the site, we notice that there are some articles that are shorter and some are longer. At this time many webmaster will have such a question, in the end how the length of the article more conducive to SEO it. In fact, these problems are every webmaster should be seriously treated, not only to improve the work efficiency, but also conducive to search engine optimization. The following author on this issue to talk about their own views.

First of all, from the impact of SEO itself, the article is too short, the search engine is clearly not easy to determine the content of the article topic, of course, it is difficult to determine the content and keyword relevance. If the text is too short, it is likely to create such a situation, that the overall content of the total number of items than the navigation system, menus, contact information, such as fragmented attachment pages add up to less words, obviously this situation is easily mistaken for the search engine content replication. Because the number of pages with sparse text may result in more and more similar web sites within the site (that is, the similarity between the pages is too high, the text can be distinguished is too short). Visible, the article must be in the shortest 200 words. On the contrary, long articles are easier to attract search engines, such articles are generally focused on a subject for in-depth analysis, so other sites or blogs to find such valuable research-oriented articles, will naturally give a higher degree of trust and the article as a reference resource. The overall impression of a complete and in-depth article is a valuable resource. The content of such an article not only looks rich on the surface, but also in the eyes of search engines will be considered authoritative articles.

Second, from the user experience to consider, avoid some useless words, of course, useful words no matter how long to elaborate and clearly express their views. Sometimes we go to see some references and other articles, there will be such an experience, if the article is too long (especially redundant text), a large paragraph from several pages, such articles will be more annoying, the boyfriend's mood to continue to watch. On the contrary, the text is too short to explain the point of view, the user after reading the article can not find what they want, and easy to the article to express the views of misunderstanding. So the ordinary article should be in 400-800 words between more appropriate (this is our primary language from the beginning of the composition of the words, there is a reason, in line with ergonomics, hehe).

In short, as a webmaster, starting from the station should be planning the overall layout of the article, including the length of the article size. Consider SEO just a small part of mainly the user experience, not only from the perspective of SEO, but also to take into account the user experience, too long easy to let users lose patience, such as some question-and-answer article, add only need one or two words can be done, there is no need to write hundreds of word length of the article! Too short to form a theme, Nature also can not meet the requirements of search engine friendly optimization.

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