The electric business "The electricity guarantees the package" The free post-sale Service product range surpasses the line

Source: Internet
Author: User
Keywords Consumers

Notebook computer accidentally broke, not under the warranty can be free repair? If the fridge breaks down, does not refrigeration cause food damage, even food can be compensated? NET Purchase Kitchen Lampblack Electrical appliances can also be installed free of charge? For the actual use of the process often encountered, but not the original after-sales service within the scope of the difficulties, The day cat net buys the Tmall.com platform to provide even surpasses the line store the service: an "Electric insurance package" business, in the consumer network to buy electrical appliances encounter accidental Fall, collision extrusion, dust accumulated heat damp, factory repair errors, etc., can obtain repair, change machine or compensation. Since the end of 2010, the cumulative 113,900 consumers have been protected by this service, and a return visit survey shows that consumer satisfaction is as high as 96%.

The "Electric Bag" was first launched at the end of 2010, when it covered the category "Notebook and tablet Computers". In the days of the cat electric city to buy these two products with the logo of consumers, can obtain the "Electrical protection package" service. During the service period, the user notebook or flat plate due to careless fall, squeeze, collision or environmental factors caused by damp and hardware failure, etc., can be free repair, there are 3 free remote software maintenance, to help you solve computer hardware, software, all problems. With the day Cat electrical Appliance City to upgrade and optimize the package products, at present, the service coverage has been extended to mobile phones, digital cameras, cameras, televisions, refrigerators, washing machines, air-conditioning and kitchen appliances, such as electrical appliances, the vast majority of the category, and service content has increased for everyone electric and kitchen life appliances package installation, as well as 1~ 3 years of Machine extension warranty service.

According to statistics, since the "Electric Insurance package" listing for more than a year, has been widely recognized by consumers, praise such as tide. According to a survey of consumer satisfaction with the use of the service of Electric guarantee package: In the telephone service, door-to-door timeliness, technical expertise, maintenance of a solution rate, maintenance cycle, service attitude, comprehensive satisfaction score of 4.87 points (5 is a full mark), the total rate of praise reached 96.34%, To solve the problem of 3C electrical appliances after sale for consumers. By the end of 2011, including HTC, Toshiba, Casio, BenQ, Acer flagship stores, such as nearly 300 days of cat electrical city merchants, more than 80,000 products to support the protection of electronic packaging services, the current electric city nearly half of the camera transactions, 52% of notebook computer transactions to support the "Electric Bao package" merchandise.

Does the protection of such a large scale mean high fees? The person in charge, said, "The Electric package" service is the cat and the CAT certified quality service providers subsidized services, consumers who buy with "electric packet" labeled under the category of any product, are free to obtain the corresponding "electric packet" service. In the future, "electric package" service content and service model will continue to upgrade optimization, is committed to creating a full range of customers for the sake of quality after-sales service system.

From seven days no reason to return, genuine protection, and then to the current "electric bag" service, day cat online shopping has been trying to create a good reputation for service, but also in the efforts to create a platform for the integrity of the atmosphere. At present, "Electric protection package" as the electrical city of the existing consumer protection Service system, is the first nationwide scope of protection, and free after-sales service products.

In fact, for consumers, whether free or not, can really let consumers get benefits, enjoy the worry-free shopping and use experience, is the ultimate consumer expectations of the entire market. When the merchant obtains the profit at the same time, whether can enable the consumer to obtain the high quality product and the service, whether and the consumer forms the double wins, decides the merchant whether obtains the consumer the consistent trust and the support. From this point of view, whether it is the cat or other enterprises, but also to withstand more consumer testing, the road to go is still very long.

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