The electric dealer sells the false a sentence to dismiss to want to matter?

Absrtact: These two days, Poly-Mei excellent products, such as many electric platform is exposed to fake sales leave, after the incident, many home appliances dealers have to the responsibility to the Third-party third-party businesses. However, the author believes that Taiwan businessmen have long been aware of the intention to participate in the sale of leave, should be investigated on the platform related to even

These two days, Poly-Mei excellent products, such as many of the platform was exposed to fake sales, after the incident, many household electrical appliances to the responsibility to the "temporary" third-party businesses. However, the author believes that Taiwan businessmen have long been aware of the intention to participate in the sale of leave, should be held on the platform related joint and several liability, and look forward to administrative law enforcement more involved.

Objectively speaking, the phenomenon of fakes online under the channel exist, the electric business is enthusiastic about the sale of false but has its unique inducement: on the one hand is a relatively large domestic luxury demand, authentic goods supply too little, after all, the major brand discount tail goods are not many.

On the other hand, international brand dealers have their own channels and price system, at this stage they are not willing or not at ease to the domestic electricity dealers to sell. What to do if the domestic electric dealer can't get authorization? Then make the palace. An international brand legal department people reluctantly said, the company's products in a platform on a commercial fake rampant, negotiations have not cooperated many times, was forced to open the official flagship store, fakes disappeared without a trace.

Even so, the electric business platform still dare not oneself to sell the fakes openly, then manipulate the third party merchant to sell. The electricity merchant simplifies to the merchant the entry link audit and the operation supervision, opens one eye closes one eye, this must cause the sale false sellers to hear the sound to come, the complicity.

Of course, the third party to sell fakes also "Mas", is often mixed with selling, such as 10 genuine bags inside tying a fake bag, consumers are difficult to detect; Again, for example, if it is sold to the consumers of the first-tier cities, less fakes, complaints will be returned immediately. Sold to the two or three-line city of consumers, fake mixed more points, the occurrence of complaints to give the other party to provide evidence, such as rogue means.

Even if exposed, the electric business platform can immediately expel the third party merchant, because the latter sale false illegal cost is low (the platform margin is usually 10,000 ~5 million), after the sale false exposure may change a registration company to continue to open the shop. In short, no one to buy, although the Chinese consumer brand and genuine awareness of the strengthening, but there are some consumers of counterfeit goods and high imitation of the demand for goods, some sellers will continue to sell fakes.

If the electric business platform does not protect consumers from buying fakes, a fine for foreign courts is hundreds of thousands of euros. In our country, the victim chooses the lawsuit not to be the best means, this needs the administrative strength like the trade and Industry Bureau to intervene more, increases the punishment strength, truly is backing for the consumer.