The electric trader "makes the festival" and then promotes the promotion war

This newspaper, Jinan, October 10 (reporter Chira) in the "11" after the dormant, lonely of the electric dealer in the "double" and then lift the promotional frenzy, its goal is directed to the next month's "Double 11 Singles Day." And the electric dealer this kind of wrong peak promotion rhythm, also is regarded as the electronic commerce to start to the independent business cycle beginning.

10th, Jingdong Mall announced a "Desert Storm" overall let 1 billion yuan, promotional time until November 11 Singles Day. Gome and Su Ning also heels. Gome's Bowser network began on 10th for 3 days of half-price crazy robbery activities. and http://www.aliyun.com/zixun/aggregation/30829.html "> Gome Online Mall, Suning easy to buy also set off after the Golden Week promotional big curtain."

Industry insiders generally believe that the national day during the collective silence of the electricity merchants, mainly after the "8 15" price war by the NDRC interview as well as the "double 11" major promotional preparations for sourcing and promotional programs. And in the previous National Day 7 days, Jingdong Mall, Suning easy to buy, Amazon and other more than 200 electric dealers in the week before the flow fell 24.2%, and in September 30 traffic hit the lowest point.

This line with the offline department stores, home appliances store Peak competition strategy, is also considered to be the electric business site through the "double", "Singles Day" and other online shopping peak, has gradually begun to independent sales rhythm based on the market.