The electricity merchant becomes "The two sessions" the hot spot every customer scale profit significance is significant

The NPC and CPPCC are being held in Beijing, different from the past, the representative members of the traditional industry to change the importance of more than before. Journalists noted that proposals and bills on the E-commerce industry have increased this year. How to let the electrical business healthy development, also becomes the discussion which the representative committee discusses hotly.

Xu Xiaolan, Secretary general of China Electronic Society, said that in order to further use E-commerce development to expand domestic demand, she cited the report that 2012 China's e-commerce market transactions amounted to 8.1 trillion yuan, China's online shopping users up to 220 million. 2007 ~2011 year, China's network retail turnover (Consumer-to-consumer) average annual growth rate of more than 70%, is the same period of social consumer goods retail sales average annual growth of more than 6 times times. At the end of "Twelve-Five", China's network retail sales accounted for the total retail sales of consumer goods will be close to 10%.

Xu said: "In the current economic situation, the development of E-COMMERCE data has highlighted the huge consumer demand potential of Chinese consumers." We can clearly see that more than 60% of the three or four-line consumption growth rate is far higher than the traditional consumption as the main one or two-line city 40% consumption growth. The release of the three or four-line city's consumption capacity is the main source of growth for China's expanding domestic demand. At the same time, a huge increase in consumption has been hampered by the sluggish export growth to the long, PRD-led enterprises new opportunities and space. ”

Indeed, Taobao, Beijing-east, Fank and other electric business growth and expansion is very good to confirm the Xu Xiaolan report. As the Internet's own brand from 2007 to now, a short span of five years, where customers have sold 200 million pieces of clothing, last year, sales of more than 6.54 billion yuan, and in the "Happy enclosure" of the electricity dealers in the early quarterly profit. Now, where the customer may become Alibaba, China's second large-scale large-scale profit of the electric business, which to the customers and into the low profit of the Chinese electric business industry is of great significance.

In the "2012 China Business Market Scale Report" published by Eric, the customer accounted for 1.2% of China's market share, located in the cat, Jingdong Mall, Suning easy to buy, Amazon China, when, Gome, only after the goods will be ranked tenth. What distinguishes the customer is that it is the only independent brand of electricity, the other nine are platform-type or channel-type electric dealers. This means that, in the days of the cat, Jingdong Mall, Suning, such as easy to buy the platform to compete for the scale of the price war, where the customer for the Chinese electric business to explore another profitable mode.

In the development of E-commerce, there are still some problems. Xu Xiaolan said: "The effective governance model of electronic commerce in China is being explored and formed." As for the development of e-commerce, there are still many problems in the administration of the Internet, including: regulations, policies are too dense and fragmented, and the long management phenomenon is serious. ”

In addition, the Logistics Express also has bottlenecks, restricting network consumption efficiency and scale expansion. Xu Xiaolan that in recent years, although China's existing logistics infrastructure construction has been greatly developed, but still relatively backward. Coincidentally, members of the National Political Consultative Committee, Zhejiang Province, deputy Director of forestry Wu Hong also called for the two sessions, the development of electronic commerce, and vigorously develop the logistics system infrastructure construction, the establishment of electrical logistics circulation system, not only can promote the cultivation of new consumer growth, promote domestic demand, but also to stabilize prices.

Every customer is an early choice of the logistics of one of the electric dealers, such as the wind Tatsu for all customers have been the pursuit of high-quality customer experience, played an important role. 2013, where customers will focus on building two supply chain: the basic clothing production-oriented low-cost, large-scale supply chain, and a variety of small, fast fashion style apparel production-oriented rapid response supply chain. The industry described this as: Uniqlo +h&m or Zara mode.

A few days ago, every customer Prudential announced the acquisition of a wholly-owned vertical electricity commodity brand, the latter became the first brand of every customer. 2013, where customers will target the annual profit, and performance growth of 50%, but also will seek more brand acquisition, enough to reflect the Chinese electric power business.