The electricity merchant legislation will start: the net shop tax and the standard promotion becomes the hot spot

Source: Internet
Author: User
Keywords E-commerce promulgation shop tax electricity business legislation regulations

Commercial News (reporter Chong Xiao Meng) caused the domestic electrical business domain chaos, can not rely on the embarrassing situation is expected to end. Reporters yesterday from the China Electronic Commerce Research Center learned that the State administration of industry and Commerce led the launch of the "Network of commodity Transactions and Services Supervision Ordinance" has been included in the State Council "two types of legislation" plan. The industry is generally concerned about whether the online shop tax and network promotion norms become the legislative focus. This means that the increasingly fierce electricity price war is expected to converge, the industry will be more orderly development.

At present, the domestic has not promulgated a comprehensive electronic Commerce regulation law and regulations, the legal blank also causes the electronic commerce market to have the threshold too low, the cohabitation condition. The industry generally believes that self-discipline is only a soft standard, the market has been waiting for the introduction of relevant laws and regulations.

At the previous research meeting on the legislative work programme, the relevant director of the State administration of industry and commerce points out that this legislation is based on the interim measures for the administration of online commodity transactions and related services (ie, the "new shop Rules") which have been hotly discussed before, from market access, credit system construction, consumer rights, case jurisdiction, online intellectual property protection, Emerging industries, Cross-border transactions, network misconduct, seconds, such as the emergence of a network of emerging behavior of the nine major aspects of implementation of the regulations.

According to people familiar with the situation, the focus of this legislation is mainly on the access and definition of the main network operators, whether the network operators tax, virtual commodity trading norms, Cross-border network transactions supervision, platform operator supervision, network promotion norms, network consumption disputes jurisdiction.

Among them, "whether the network operator is taxed" and "the Network promotion standard" is most subject to the industry hot discussion. In the opinion of the industry, after the enactment of the regulation, it may be possible to curb the vicious competition caused by the electricity merchant price war, and the majority of the operators in the industry can develop healthily.

Shou, an international analyst at Analysys, said the policy could also have a positive impact on the online trading of financial commodities. "The management of virtual goods transactions, especially financial commodity transactions, once there is a mature model, may achieve a large market size." ”

Alibaba Group Cat Public relations director Gieggio also said that the electronic commerce supervision laws and regulations issued, the whole industry is a positive. "After the laws, the industry's own norms and sustainable development have a positive role." ”

In fact, the relevant departments of the development of e-commerce guidance and norms have been, also introduced relevant regulations and opinions. such as "some opinions on speeding up the development of electronic commerce", "interim measures for the management of network commodity transactions and related services", "guidance on promoting the healthy development of internet shopping" and "non-financial institutions ' payment service management measures", but a little lack of comprehensiveness and operability. Compared with the previous, has been included in the State Council "two types of legislation" program "Network commodity Trading and Service regulation", covering many e-commerce market segments. It includes not only business-to-business trade, Consumer-to-consumer and consumer network retail and commodity electronic transactions, Cross-border E-commerce and other more sophisticated e-commerce models, but also includes O2O Network group buying, mobile E-commerce, virtual commodity trading, such as emerging models.

And industry experts speculate that policy may start with big companies. This means that Jingdong Mall, Taobao, etc. will become the main monitoring object.

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