The essence of Internet finance is serving the city

Summary: Mobile Internet Financial Forum Global Mobile Internet Conference GMIC2014 on May 5 in the Beijing National Convention Center officially opened the curtain. The following 5 billion is the theme of this Conference, from how to win the next 5 billion users, how to become the next 5 billion companies
Mobile Internet Finance Forum

The Global Mobile Internet Conference, GMIC2014, was officially opened at the Beijing National Convention Center on May 5. The theme of this session is "next 5 billion", from "how to win the next 5 billion users", "how to become the next 5 billion companies" and "how to decide the next 5 billion investment".

With the development of internet finance and mobile finance, the private capital poured into the shadow bank, and the Trust Company made a full pot. The rapid development of mobile Internet finance, the game between traditional finance and internet finance. The industry continues to be concerned about this and the heat does not decrease. At the same time, there has been a great deal of discussion about the form, regulation and innovation of mobile Internet finance, and these hot topics have become the focus of attention in this meeting.

Industry insiders believe that for internet finance, should adhere to the "three unchanged two" rule, that is, to change the Internet technology and the internet brought by the new spirit of finance, unchanged is the function of finance, contracts, and the Internet financial risk control.

One aspect: the integration of internet finance and mobile finance

Internet finance = Mobile Finance + Cloud Finance + Big Data Finance

Xuewen, Secretary of Beijing Financial Services Bureau, explained the future of Internet finance in a formula at the mobile Finance conference.

Cong Wen points out that the state space of internet finance is the Internet financial Model + Internet Financial Ecology Circle + Internet financial ecosystem. Different patterns, different enterprises to provide the Internet model, the decision of an ecological circle, the combination of different ecosystems into the Internet financial ecosystem, if the Internet finance in all kinds of criticism and support optimistic and not optimistic about the situation we can standardize development, form an Internet financial state space. "I think the Internet-based economic model proposed by the President will be the core of the future economy," he said.

Mobile Finance = Intelligent Terminal +app+ Content

Why does the Internet change our economy and change our finances? Cong Wen that our underlying material structure has changed. Mobile Internet will change our management model, operation mode, organization mode, cost model, profit model, blue ocean Strategy, long tail theory and niche market outstanding. As an important means, internet finance needs the support of open platform and large data, cloud computing.

Internet finance has been written into the National government work report, which is in fact the important content of China's financial comprehensive strength promotion. Internet finance, which is the mobile finance, is an important platform for the realization of Pu-hui finance.

Second, to solve the problem of small micro-businesses. To obtain the services of small microfinance businesses, it is necessary to accelerate the development of mobile finance.

Third, in order to solve the problem of microfinance, we must rely on mobile internet finance. The best combination of mobile internet finance and traditional finance is the direct selling platform.

The essence of Internet finance is to serve the serving.

Second: Regulation is not easy, innovation is not easy, and do and cherish

In 2013, China's mobile payment business was exploding. According to the People's Bank of China 2013 domestic banks to deal with the total processing of mobile phone payment business 1.674 billion, a total of 9.64 trillion yuan, respectively, increased by 213% and 318%. Payment agencies deal with mobile payment business 3.777 billion, 1.19 trillion yuan, respectively, increased by 79% and 557%.

Regulatory layer: Moderate Supervision + coordinated supervision + innovation supervision

All along, the regulatory level on the development of internet finance has become the most concern of practitioners.

Deputy Director of the People's Bank of China pay division, said mobile payment has played the characteristics of internet finance, mobile Internet finance is the most promising field in the payment market, which means that the supervision layer has a clear attitude for the development of mobile finance, and it emphasizes that the supervision should do the dual role of coordination and supervision.

Reed said that government departments should first act as the promoter of the development of mobile payment industry. Because of the long chain of mobile payment industry, involving many business subjects, presenting typical network externalities and economies of scale, the single participant in the process of developing its own mobile payment business inevitably has some problems of security feasibility argumentation. Also easy to appear natural monopoly tendency, disorderly vicious competition and so on. Therefore, the Government should guide all the participants to find their own market position and position in the industry chain, actively coordinate the various financial institutions to widely adopt the technical standard of mobile payment series, save social resources and maximize the convenience of user groups.

She also said that the Government should adhere to the principle of moderate supervision, coordination of supervision and innovation supervision, both for market innovation and development and space, but also to avoid different vacuum.

Practitioners: grasping mobile opportunities for thinking innovation

Internet companies do the core of finance is the internet thinking, the idea of service users, through their own costs and their own income to consider the issue, this and traditional industry thinking there are certain differences, starting point is different and resulting in different results.

Yang Yifu, CEO of Everyone loan

At present, the innovation of Internet financial business model is more concentrated in service mode, and it does not really penetrate into the core nature risk management and risk control of finance. But with the further development and popularization of the Internet, the innovation of direct combination with risk will be a great opportunity for internet finance.

Tenpay General Manager Rei Zhiming

The future of internet finance is a big opportunity to seize the rapid development of mobile internet has a lot of products are the main force in mobile products, this is a very rare opportunity.

Good Credit Net CEO Li Mingshun

In the age of mobile finance, small companies will be more and more opportunities, because the future of the world in addition to mobile will bring a lot of differentiation and personalization, but also will bring crazy mergers and acquisitions, should find more detailed differences, because in more and more subdivided services inside in-depth, the future of mobile finance must be more personalized era.

91 Financial CEO Xu Zewei

Internet finance is reconstructing a new financial order, the new Internet financial order can provide better service for users. He points out that one of the trends in Internet finance this year is the financial sector, or the service finance, which everyone can benefit from, and that will be what the state and government expect to see.