The evolution of the Silicon Valley ecosystem in the patent takeover battle: patents such as money

The evolution of the Silicon Valley eco-chain in the patent takeover battle: "Patents are now like the new currency" the patent scramble has not ended with extravagantly Google. Giants such as Nokia, Apple and Qualcomm are preparing for an arms race in the patent industry. Old companies, such as Kodak and InterDigital, are grabs.　　Predictably, as patents become more important, more companies will be swallowed up by big companies, the market is being restructured, and the valley's ecological chain continues to evolve. Morning newspaper reporter is winter and winter because of long-term trapped in the patent lawsuit war, Apple is also seeking to acquire patent "upright spine" the world's leading technology companies mobile patent litigation in the 70 's, the United States media began to use "Silicon Valley" (Silicon Valley) To describe the semiconductor manufacturing companies located on both sides of the San Francisco Bay. After decades of change, "Silicon Valley" has become the world's top IT companies totem. Generation after generation of science and technology enterprises like the flood of the place to verify the birth, growth, death of the natural order. Talent and mergers are two of the same themes in the renewed and frequent eco-chain of Silicon Valley.　　However, the jungle of Silicon Valley, in recent years has added a new element: Patent acquisition. Just this week, Google smashed 12.5 billion of dollars to buy Motorola Mobile.　　There is widespread speculation that Google is more likely to value Motorola's patents for more than 80 years than Motorola's handsets. In Silicon Valley 10 years ago, no one would do that. But now, the size of the patent directly affects the company's industry emboldened.　　The competition for patents and the start of lawsuits have become one of the driving force behind the evolution of Silicon Valley. "The patent market is full of bubbles" analysts estimate that at least half of Google's 12.5 billion-dollar cash takeover was used to buy Motorola's 17000 patents, the average of $400,000 per patent.　　Even so, the price is much lower than the 6500 patents on the Nortel network, which Apple and Microsoft's consortium bought 4.5 billion dollars, averaging $750,000 per item.　　The New York Times quoted patent experts as saying that the 750,000 dollar price is 4 times times the average traded price for technology patents over the past few years. Alexander Portolac, General patent chief executive of patent consultancy, said that few people in the past had noticed the patent, but now the patent has come out like a new currency, "I recently got a call from several financial analysts and bankers who want to know how to assess the value of a patent, what it means."　　"In fact, the patent scramble did not end with the extravagantly of the big guy, Google. According to sources, Nokia, Apple and Qualcomm and other technology companies have joined the bid for wireless communications company InterDigital, the company has 8800 patents, the outside world was once thought will be Google revenue, but due to 15th Google announced the acquisition of Motorola Mobile, InterDigital shares tumbled more than 15thCalculated。 The first round of bids scheduled for next week will be postponed to September, the source said, as buyers demanded more time to assess patent value.　　However, Google has not officially withdrawn from the auction, it is not clear whether to continue to bid interdigital.　　After the Nortel Network was acquired, InterDigital was a rare outstanding patent portfolio in the market, with more than half of the 3G market owning InterDigital patents, including Samsung, Apple and HTC, analysts said.　　The New York Times says the patent market is now clearly frothy, contrary to the current depressed housing and stock markets in the United States. The new power-led patent war is not hard to find, most of the companies that sell patents are in poor condition and even bankrupt.　　These companies have to sell intangible assets in exchange for full cash operations. Kodak is an example, even though the company is in the middle of a lawsuit.　　According to the Wall Street Journal, Kodak has launched its franchise sale, trying to sell its patents smoothly with the development of the current tablet computer. It is understood that Kodak will sell digital imaging in the field of 1100 patents, accounting for the total number of patents of 10%.　　A large strategic buyer in the wireless communications industry is interested in buying the patent for defensive action, according to consultants.　　Daniel McGueivock, vice president of business and Legal counsel Charles River Associates, said the patents were commodity and "incredibly high prices" as new forces such as Apple and Google moved into patent contention. McGueivock says many of the oldest companies have a lot of patents, but the companies are underperforming, "the value of patents and the polarization of the company's health satisfy the appetite of companies that crave patents." "Many companies are far less valuable than the patents they own," said Riesdorf Malette, an MDB chief executive at the US investment bank.　　Mallet said that Kodak is an example of a miscalculation, the company's market value of about 576 million U.S. dollars, but Mallet estimated its patent value of about 3 billion U.S. dollars.　　In the last decade, patents have become an important part of the acquisition process, thanks to the revival of emerging companies and traditional Silicon Valley companies, to rapidly expand their market share and considerable royalties.　　Patent attorney Laurie said that 10 years ago, the patent is only a footnote in the agreement, rarely counted into the value of the transaction, but a few years later, some small companies began to use patent litigation to win the lawsuit against big companies, with the ongoing litigation, big companies began to focus on patents and spend more money to buy patents to withstand litigation. "When a company buys a major patent, other companies want to make sure it has a similar patent," he said.　　Patent lawyer Jervis said. Samsung chairman Lee Kun-hee said after Google's acquisition of Motorola Mobility that Samsung should strengthen acquisitions and mergers of software companies and said it industry is moving from hardware companies such as Samsung, South Korea's central Daily reported.Transfer to a software enterprise.　　Jervis bluntly, patent prices fluctuate greatly, mainly to see who owns it, whether it intends to use patents and how to use them.　　Predictably, as patents become more important, more companies will be swallowed up by big companies, the market is being restructured and Silicon Valley is changing. The relationship between Silicon Valley companies is a family tree. What is the relationship between Android and Apple? Most would say it's a competitor, but I'm afraid few people know that Rubin, who created Android, was an Apple employee. is Hotmail related to Apple?　　Yes, it was created by Apple's former employees, and it was eventually acquired by Microsoft ...　　Silicon Valley's businesses are scattered across the spectrum of a large family, and it is the flow of talent and the advancement of mergers and acquisitions that have today's Silicon Valley.　　Those who missed it, Rubin, the father of Android, if Samsung had mercy on him, if Samsung executives had an eye for people, perhaps the smartphone market would be another world. In 2004, Rubin, with his newly developed Android system, bought his own ticket and went to South Korea to call Samsung to sell his mobile phone system. Rubin recalls that he and his colleagues, two men, wore jeans to a large conference room, and 20 men in blue attire lined up against the wall.　　After Rubin's demo of Android, Samsung executives started laughing and said, "There are only 8 people in your company who do this, and we've invested 2000 people in this area ..."　　As it turns out, the negotiations between Samsung and Rubin broke down without asking for price.　　The next thing everyone knows, the next year, Google bought Android for 50 million of dollars, and Samsung itself adopted the system.　　Apple was much luckier than Samsung's mistakes, and the founder, who had been ousted, eventually returned and led Apple to become the world's first market capitalisation. In the late 70, jobs and two other friends founded Apple, but in 1985, because of the contradictions between jobs and CEO Scully, Jobs was forced to leave the apple, and for a long time, Apple entered a fading period.　　It was not until 1997 that jobs returned to Apple, choosing to work with Microsoft to launch the Mac version of Office software and get a 150 million dollar investment from Apple, which started to revive.　　Now almost everyone has linked Apple's success to jobs, although it is worried about what happens to Apple after he leaves.　　Similar to Steve Jobs is the current Internet of cutting-edge Facebook, its founder Zuckerberg in just a few years to the original service to a university campus Web site developed into a global social network, the market value of the year. Despite criticism that Silicon Valley's talent is too expensive, saying some companies are paying more for it, Mason, the chief executive of Groupon, still complainsThe biggest mistake I ever made was not to go to Silicon Valley to dig talent in time.