The fallout from the electric business War: Price changes at any time to "chaos"

This http://www.aliyun.com/zixun/aggregation/34463.html "> Electric dealer Price war, lets the traditional store face the new challenge."

"Net War", let many consumers in the store when shopping to produce a lot of doubts.

The fallout from the electricity dealers ' price war

"Electric business Three Kill" for a while, but the impact of "electric business war" has continued. Suning Chairman Jindong Recently in an interview released "Ruthless Words": "The first half of the easy to buy growth rate is 120%, if the Beijing-East faster than Suning easy to buy (micro bo) fast, I will give Su Ning to him." "August 30, Jing Dong CEO Liu on Weibo on the issue of a" formal statement, said: "I accept the challenge of brother in the Near East, while demanding that each other must fulfill their commitments." "But this round of the" covenant "after the" bet ", but did not cause the same as the price war on the same crowd, corresponding to this, the electric business after the war after the" syndrome ": Home appliances stores hard to establish the price system is facing disintegration, so that consumers are difficult to solve consumer complaints and the public on the" micro-blog advertising legal "and whether Beijing east The question of "commercial fraud". So far, in the war in the "vacancy" of the regulatory department, was pushed to the new cusp. Wen \ Reporter Feng Qiuyu

Sequela One:

The price system in the store is messed up

This time, the price of a price war on the real retailer to collapse, the value of the net into a cloud. Home appliance Stores Everywhere "bargain", a lot of goods sold at a price lower than 10%. In Sunday, in the vicinity of the East Butte mouth of a home appliance stores, "parity" is continuing. Miss Zhang wants to buy an energy-saving landing fan, the price of the store is 860 yuan. Miss Zhang asked: "is not to say that the sale here must be cheaper than the Internet?" Said to take out the mobile phone online parity. Side of the salesman reluctantly said: "Store and supermarket prices are the same, online does not necessarily have this section." However, the last promoter offered Miss Zhang a "90 percent lowest price". The sudden price war, so that businesses have been adhering to the price system fell apart, the store has returned to the era of bargaining, but also more testing the consumer's "parity ability."

Reporter found that in the physical store follow-up price after the war, the store's product price tag has been in the form of a nominal, at any time changes in prices became an open secret. According to people familiar with the matter: "Now in order to spell prices, the real home appliances store price changes at any time." "This, in fact, has created confusion over the sales system in the physical stores," the person said.

For the "originator" of the electricity quotient, also lost some manufacturers trust. The United States recently released 33 energy-saving air-conditioning new products, but in Chongqing announced new products and promotion channels, but there is no one of the electricity business channels. Chongqing Midea Refrigeration Products Sales Co., Ltd. the responsible person said: "We released the new products, whether now or in the future, will not consider entering the electricity business channels." "We welcome a reasonable and stimulating promotional campaign against the frequent price wars of the electric business channel, but we need to stop if we disrupt the business environment," said Lu Guanlie, spokesman for the forum. The