Rogers believes that the financial crisis is a long way, and we don't seem to see a bottoming rally in our lifetimes.
It is reported that the recent domestic ranking third of business-to-business Foreign trade website Tuo Tuo network Operation team recently all job-hopping Baidu, including Tuo Tuo Network chief operating Officer COO Huchinjan, product director and marketing director and others. Nearly immediately after the global job cut ebay 1600 people, Yahoo 15%, no one is doomed this year is how difficult year.
The unprecedented global financial bailout package is still under strain, but it is hard to change the reality of a continued slump in global equities (although there will be a bounce-like boom), and many companies may not be able to wait for the economy to rebound in a worsening economic environment.
The big clubs cut wages gradually become the focus of media attention, control costs, in the cold winter to conserve power. Low cost, high effect, network marketing This advantage, in this early winter inside, appear particularly conspicuous. At present, the network marketing, especially the financial tsunami period, has the following several unique advantages.
One: The number of Internet users more and more, the network of consumers more and more.
More and more netizens, according to the survey, Chinese netizens have reached 253 million. Another survey showed that users who are willing to do online shopping reach more than 30%. That is to say, the network has become a social communication and daily life, an important tool, more and more people become netizens, more and more netizens can not be separated from the network, a way of life is slowly forming, and reached a certain scale. On the other hand, the role of netizens in the network, from access to information, to join the network economy, netizens to the virtual entity of the network has been fully identified. The status of Internet in the life of netizens is more and more important.
At the same time, the Government's emphasis on the network has accelerated the mainstream of the network, the life of the network, the government role of intervention, to inject a strong support network, this is a recognized tool. A recognized virtual society.
Second: Consumer power is getting lower, and GDP is falling. More and more consumers are concentrating on the Internet.
The financial tsunami, the global economy is affected, GDP growth decline, all sectors are affected by different degrees, layoffs and wages, one after another, the public's consumption power began to decline, more and more consumers put their free time at home, on the network. On the other hand, the network of public opinion to become more and more large, more and more netizens are involved in various social events on the network, as well as disguised ways in the network of the soul catharsis. So that the network's attention has been significantly improved.
Third: Mature, the population growth, otaku curtilage female more and more.
In the 21st century, the key body of the network age has slowly matured, many students have begun to transform, has become white-collar, corporate leadership, and even senior officials. Substantive changes have matured in the network economy era, talking about the degree of love of the network, it can only be "crazy love" to describe the word.
At the same time, gradually began to come out of the society, the ego-centered, the generation of a large number of otaku curtilage women, the network is an indispensable tool for people, and this group characteristics, but also to the network brought a group of loyal and increasingly large user groups.
Financial tsunami from our daily life more and more near, the advantages of the network more and more obvious, how to use the network, control costs, which for enterprises, is undoubtedly a cure for the winter heating. To network marketing heating, first of all have to have a more in-depth understanding of the network, at the same time for the network marketing techniques have a certain grasp, and to the rapid development of the network a constantly updated summary, so as to truly achieve low-cost, high effect. Otherwise, they will embark on a high cost, low effect of the old way up.
The following, the author will own observation and summary, for the network and Network marketing make a summary, and share with you.
Not finished, to be continued ...