I'm training for the internet marketing for JetBlue.
[Blog Marketing Research]
October 23 and 24th, soft sand in Beijing Jie Li subspecies Industry Co., Ltd. to the employees of the enterprise Network Marketing training.
For network marketing, the company does not do enough in this respect. They built their own website a few years ago (less than 10 of the time per day in the background), and joined the Alibaba Integrity, in the network consciousness, the company in the same industry is relatively avantgarde, early has this sense of smell, but in the operation has not been very good to carry out. This and enterprises in the industry relationship is great, agricultural enterprises, network Marketing awareness is still very weak. The company's marketing means, mainly to participate in the online exhibition, plus the use of the industry's paper media advertising. The company is now the traditional marketing and network marketing together to grasp, the main network is to build corporate brand image, for the company's products to enter the international market to prepare. This training, will be the company's network marketing kicked off!
The atmosphere of the training venue is very harmonious, the company's Beijing office of all staff to participate in all departments. Can feel the enthusiasm of the staff of the Enterprise to me. At the end of the course, there were several departments who spoke enthusiastically and talked to me about internet marketing. In my lectures, I have a suggestion for the writing of their company blog, that is, all departments, including business owners can participate in the writing of the company's blog, the written content according to different departments, can have different writing topics, but all the content is to build the overall image of the company as the main. I suggest that other employees who are primarily responsible for blogging should be able to write an article every half month. For example, the product department, can write and enterprise product related content, import vegetable seeds, from buy, to breeding, then to procurement, and product Department of these products knowledge of learning, understanding process, must have a lot of small stories in it. Company Planning Department, you can often write the company's internal training, lectures and exchanges, because the Czech Republic every week, each month will have different exchanges or lectures. After the exchange, employees in each department became aware of their position in the company's blog. They said that the original blog writing, can have so many writing topics, reflecting the company's culture of the story, but also feel a lot to write.
By six o'clock, everyone's question is over. Zhang General said that the training is very good, so that enterprises understand the network marketing to enterprises can bring help and influence, while improving the awareness of corporate blog marketing. It is only regrettable that the Beijing side of the office staff participated in the other regional offices of the marketing staff did not participate this time, the second such training will be held to raise awareness. He began to discuss with me the following cooperation, and they wished me to be able in a time, for example, six months or a year, do their network marketing consultants, take a look at their network sales department, such as the company in Ali's integrity through the construction of shops, the company's website optimization, the establishment of corporate blog, etc., the company's network marketing on the right track.
Refers to the soft sand blog marketing Services Planning Studio
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