The cloud market is a raging it giant envious winner taking all

Cloud computing opens the door to new market opportunities, so we wonder who is the standard platform in the cloud computing world? Or who will ultimately control the application running on the cloud platform?

It is difficult to answer this question. However, try to analyze the industry giant door cloud platform, predict the next cloud overlord, also why not?

This article cited Microsoft, Amazon, Google, EMC four companies, excerpts from AEL Driscoll (Metamarkets's co-founder and CTO) article to answer these questions. The author thinks that the essence of cloud platform is computing, storage and network virtualization (abstract), the cloud platform of the king of the battle with other platforms, that is, winners are King, Winner takes all.

Whoever wins, visionary companies can continue to enjoy the benefits of storage, computing, and network virtualization from the cloud operating system, while at the same time being able to focus their creativity on the technology stack. The result will be a blossoming of service-oriented start-ups that will have disruptive effects on existing technology companies and the economy as a whole, and the show is just beginning.

Microsoft Azure: The stranglehold of the Overlord

Great desktop subversion is taking place. Desktop applications are being replaced one by one with the same cloud services, office, accounting, and even photo editing. These services absorb features that are inherently supported by the server-centric architecture of clouds such as seamless sync across devices (Evernote), social networking, real-time collaboration (Zendesk, Google apps).

For the desktop of the traditional hegemony of Microsoft, the cloud platform is of course a threat. But opportunities coexist. Microsoft also has a strategic leverage over the transition from the current dominant desktop to the new cloud frontier. Microsoft can help desktop developers who are already familiar with their programming APIs and running environments to extend their applications. Similarly, it is relatively easy to make Microsoft's customer base evolve smoothly into cloud services. So it's a little late for Microsoft to enter the cloud platform with Azure, but it has a commanding advantage. The question for Microsoft is how to wield the double-edged sword to kill the enemy and avoid self-inflicted wounds.

Amazon Web Services: An optimistic market

Amazon's Web Services (AWS) has a rudimentary lead. AWS provides an expanding set of peripherals, such as block storage, load balancing, and content delivery networks, on top of its core elastic computing cloud (Elastic Compute Cloud). In 2011, AWS grew 80% and revenues were estimated at nearly $1 billion trillion, and the market outlook for cloud services could be seen.

(Responsible editor: The good of the Legacy)