The education industry becomes investment hot: speeding up the development of mobile internet culture

Silicon Valley August 21 News of the Internet development by leaps and bounds, information wave cast Sina, Sohu a number of portals, business wave appeared in Alibaba, ebay many commercial sites, entertainment wave let Grand nine city, now, with the continuous strengthening of the Internet education function, lifelong education is increasingly urgent, People want to see the internet set off a wave of education that is beneficial to the quality of the nation. However, just as the emergence and development of new things inevitably through some twists and turns, the development of Internet education also unavoidably academics, some schools with a computer room with a few courseware on the course, and some learners of Internet education as a way to obtain a diploma ... Famous educational institution--new Oriental education online a person in charge thinks, the Internet education currently exists two utilitarian development momentum, one is some Internet education organization itself quick success, in order to short-term interests regardless of their own strength hastily, the second is some learners themselves quick success, In order to get a diploma more easily and choose internet education, the new Oriental Education Online believes that Internet education should follow benign development rules and inherit the authority of traditional education, but pay more attention to professional knowledge and skill education, and become the best way for people to learn useful knowledge and skills for life.


　　


has been focusing on the capital laboratories of education and capital markets and the "I Dark Horse" recently released evaluation reports that 9 Chinese companies have been invested in the first half of 2012. In the world, the education and training industry has an investment incident of 34, of which the amount of 29 has been disclosed, the total amount involved about 300 million U.S. dollars. The report concludes that companies continue to move in the direction of mobility, vertical and community, while the participation of top universities and established IT companies makes the industry more colorful.


　　


Mobile internet accelerated penetration


　　


in a large number of traditional education and training enterprises heavy entity scale, capital expansion, but the expansion of runaway, the subsequent weakness, while a large number of Up-and-comer is through the mobile internet become more lightweight, flexible, ubiquitous, such as the July just won the 12 million dollar venture capital Benchprep, through with the publishing house, Help learners learn any e-learning courses at any mobile terminal. The early-born education and training institutions have also begun to develop and grow with the help of the mobile Internet, such as a Polish educational service company offering free software and fee-based courses, software called Supermemoux, a memory-assisted software that introduces a multiple terminal synchronization function.


　　


social elements to enhance interactive experience


　　


Social elements have undoubtedly become an essential element of education and training institutions. A foreign language learning platform called Livemocha, which combines dynamic online courses with the world's largest native speaker network community, involves English, French, Spanish, German and many others. More new educational services networks introduce social functions such as teacher-student interaction, or sharing among students, into a network platform, such as the interactive learning platform for teachers and students, Edmodo, and the online course platform for computer science Coursera. On the interactive experience, foreign online learning programming platform Codecodemy is a good case. It differs from traditional web-based learning in that it emphasizes the practical operation of learners.


　　

Vertical and horizontal
of intensive


　　


today, once seemingly humble minority training can also be very convenient to find their own customer groups, such as cloud create technology to provide professional, fun music education applications. Similarly, by the Fund Xiaoping Investment extension words, is subdivided into English training word memory. If the vertical focus is on products and services, then the level of horizontal development has the potential for horizontal growth, such as the recent acquisition of 43 million of dollars in Openenglish, whose operations are mainly concentrated in Spanish-speaking and Portuguese-speaking Latin American regions, and similar services can be found in virtually any country. On the other hand, many organizations have been expanding from the outset to other regional markets, such as the codecodemy mentioned above, and the Chinese version was introduced shortly before.


　　

The new action of
University and Big Enterprise


　　


in the emerging education industry, the university is also undergoing a magnificent transformation. The biggest investment in all the first half of the year was not from venture capitalists or private equity funds, but from the edx online learning platform, which was invested by the Ivy League of America's liberal Arts, Harvard University and MIT, with an investment of $60 million trillion. Appcampus, a traditional it boss, has invested as much as € 18 million in the app development Training agency, which is investing in Nokia and Microsoft.


　　


whether it is the university investment online education platform, or the big Enterprise investment software Development School, all demonstrate the ambition and the foresight of the construction ecosystem. This, to domestic universities and enterprises are very instructive.