The former leading Huayi fell to the fourth, the movie back to the game

According to the latest statistics released by the Entertainment Industry Research Institute, the first three films issued by private film companies in 2014 were the light media, the Bo Na Film company and the music and video pictures. The Huayi brothers, who were champions in 2012 and 2013, fell out of the top three, ranked fourth, and their film box-office receipts accounted for only 7% of the annual box-office sales of domestic films.

The faucet of the past fell to the fourth

In the industry, Huayi Brothers has been regarded as one of the leading film and television industry. 2012 Huayi Brothers annual film total box office for 2.16 billion yuan, accounting for domestic films, 30% of the annual box office, 2013 its film total box-office more than 3 billion yuan, continue to lead the domestic private film companies. In 2014, Huayi Brothers issued a film box office in the annual box office for domestic films only about 7%, and finally and Wanda Film tied fourth.

The revenues of Huayi's film and derivative businesses are also falling as the total box-office drop in the 2014 film is falling. Huayi Brothers reported three quarterly earnings in 2014, with revenues of only 151 million yuan, down 74.76% per cent year-on-year.

Movie Back Game

All these are related to Huayi's ongoing "go-to-film".

Since the second half of last year, Huayi's real busy affairs are not directly related to film making. June, Mission Hills Hua Yi Feng Xiaogang commune opened the street, 266 million yuan acquisition of box-office network, the transfer of Huayi Brothers (Tianjin) Real Entertainment Co., Ltd. 49% of the stake to Beijing Huaxin Real Equity Investment Partnership (limited Partnership), July, to participate in ChinaJoy, show its in the film, Cross-border ambitions for gaming and internet business; In mid-September, it announced that it would invest in holding GCD companies, expand its home line business and overseas channels; Recent news has said it is trying to benefit from the fan economy.

Correspondingly, other non-film businesses have grown. The data show that Huayi Brothers in the three quarter of 2014 years ago to achieve a total game income of about 290 million yuan, accounting for the company's overall revenue of 30%.