The founder of Financial Freedom: young entrepreneurship, 50-year-old called "The Sea"

Yinsan: "Sing together" founder. KTV billion market for ten years unchanged, he said, "Give me a SNS, I will pry up the whole O2O." He started high school in the United States, after the Bentley Business School Full award, in the United States two of startups have been successful. 2012, the sophomore he dropped out of home to start a business, founder "sing together." Focus on Subversion offline KTV, has obtained IDG three times financing.

Young is called entrepreneurship, 50-year-old is only "sea"

I'm a little angry, but I'm still a person with feelings. My T-shirt says "I love people". The more emphasis on what is missing, so everyone can understand me (laughter).

I was born in 1992, the so-called "92" generation. Why this year everyone began to talk about the new business, I think this is because of the new business is a new force. They are the entrepreneurial spirit of the people, representatives of the unscrupulous, they enlarge the entrepreneurial spirit.

What is entrepreneurial spirit?

First, young and young. The so-called entrepreneurial, is you the more young entrepreneurial, if you do in Ali 10 years, Tencent did 10 years, Huawei did 10 years, 50 years old came out, then you do business people say you this is "sea", not a start-up. But if high school, opened a shop, engaged in a website, made a game, sold a few billion, that you are starting a business.

So I think the word "young" must be interesting. If I say today, "I am 82 years old, I have done a company with 100 people, several billion valuations." The other people will say, "You can't, the other People Gull (Chen Yu) are listed in the United States, 4 billion dollars." So "young" must be a key word for entrepreneurship.

Second, Maverick. What do you mean by maverick? Forums Ma Yun to engage in Taobao; the Chen Au began to sell cosmetics, said I specifically for some love beautiful girls to provide cosmetics; to the inside of the more abnormal, we sell sex products, not only to open the shop to sell, do the site to sell the country to make speeches to sell, this is maverick. Every start-up company, must be very special, very eye-catching, this is called entrepreneurial spirit.

Third, idealism. This word is also very empty, what is called idealism, I have the ideal is idealism? Do I have a dream? Idealism is often something other people can't understand. Maybe that year small Margo said, I want to chat with a sister, but I do not have her phone, then we can only chat QQ, so I did QQ. This in itself is to make information more liberal and to allow for more liberalization of communication between people. Now everyone with micro-letter, with QQ, it is true that your life than 20 years ago must be more convenient, then he this is a bit of a technical curtilage idealism.

Like Sun Yu, the global value network, this idealism is even greater. I will not only change an industry, a city, a country, I want to change the world, change the entire human race, so that all mankind's circulation of money, value flow, no obstacles, real-time, free. So I think idealism must be a manifestation of entrepreneurial spirit.

Four, informal. I wear a T-shirt, shorts, slippers, many people think I am posturing. But my friends know that I wear slippers and shorts in winter except for the coldest two months of the year. This shorts is my first time to start a business in high school wear, I determined to wear it to my listing bell.

Jobs wears a sweater and jeans, and many traditional entrepreneurs say jobs is sloppy with internet people. You look at Zuckerberg, he did not go to the market when the bell, directly wearing a jumper, shorts, slippers remote ringing bell, after the knock said you go back to work, don't bother. History has not been listed like this, but young people are like this, informal. He doesn't care what clothes I wear.

I think maverick, young, informal, idealistic, exactly is the quality of the new, so that the enlarged entrepreneurial spirit itself, now society will be so concerned about the career. Because they put the concept of entrepreneurship to carry out the most extreme, the ultimate, the so-called do extreme.

A business that has a retreat

This period of time, whether the traditional industry, internet companies, all in the promotion of a "I beat everything" spirit. Only by devoting myself to devote all my time, energy, and money to all my life and my ideals, will he produce results. So young people will not lose without fear of losing.

What is called all in, I think there are two kinds, one is material, one is spiritual. The so-called material, Ma Jiajia said not to buy a house, I believe that I am sure that all of the above, many have father, have bought a house. But I have a few life choices, the first choice of life, I will not buy a house in my life. I now rent a house in Shanghai, I changed a house for a year to live, I rented a house to buy, every du 100,000, but I rented it very cheap. Car I do not buy, I rent a car, I am in the United States, I basically a week to open a vehicle, I drive a Porsche today, open tomorrow Faraday, very cheap, I will not buy a house to buy a car.

If you think about buying a house and buying a car, you won't start a business. You would say, I otherwise go to Tencent to do 5, 6 years, there is a technology accumulation, experience accumulation, network accumulation, this is nonsense, impossible. Guo Lei (Face Meng founder) to Tencent for six months, also did not accumulate any connections, also did not accumulate any experience. So there is a retreat of the entrepreneurial must not be, the matter must not buy a house, do not buy a car.

The second I not only buy a house, not buy a car, I do not want money. I know a few of the founders, or 85 after the entrepreneur, they start to get paid, basically a month to get 8000, 10,000, 15,000, 20,000 have. But I know the other entrepreneurs, are holding a very low salary. This is my second Life choice, that is, I will not get a penny salary in my life. I haven't been paid a penny for my company since I started my business.

Someone asked me, Yinsan your financing is round, why don't you get the salary, take some. I said it's not necessary. The main thing is I think a founder's salary means he doesn't trust his company's shares. This concept if you talk to forums, whenever, and the word, they don't understand, they say how can a person work without pay? They think I'm doing a show, and a lot of people say no pay is a show, but I really feel it from the bottom of my heart, I do not need to pay the wages of the company.

Another example is that a new venture may give up some well-paid jobs. Are you going to let the investment bank give up millions of dollars in return for business? No way. But I know many, including Sun Yu, who studied at the University of Pennsylvania, gave up his green card in the United States, gave up his job in America, and returned to his business to do something that everyone felt was not reliable (Rui Bo), I believe 99% of the people are not reliable, I believe very much. But there is not much dependence on the material, and thanks to their forums parents do the cattle to create a certain amount of material accumulation, this is certain.

The second is mental. I am a sophomore drop out of business, basically every time I engage in activities will be asked me, you drop out of business your parents agree? You mustn't ask. Because for me, dropping out of school is not a very incomprehensible thing.

I was called entrepreneurship at that time, our professional 7 people, have dropped out of school, 100% all drop out. We don't have that in mind. Many people say that they dropped out of school without a diploma, how to do without work, I think this is not tenable. Not only did I drop out of school myself, I also cheated my girlfriend out of school and tricked her parents into agreeing to drop out of school and start a business with me, and now she's doing a good job with me. So I feel that the spirit must not have shackles, must be independent, must persuade parents to brainwash parents.

There is another spirit, which is to challenge the Giants. Many people do the company, will say if this thing Tencent did how to do, if this thing Ali did. But in fact, the founders don't care about this thing. Many companies, in fact, large companies can do, what to do? In fact, he did not care, he knew I do this thing must be valuable. Because of the spirit of calf. Now Ali, Tencent began to say that we do not invest it, buy it, and will not say what I must rob with you to do. After all, I believe all of nothing, must all in, put all the chips forward, not afraid to lose will not lose.

Use an internet word is not to blow not black. We should not flatter ourselves. Because the entrepreneur is always 99% are failed, are not good, are not capable of, and the same. There is no resources, no connections, no infighting, and there may be no success at all.

The first time I saw investors, some investors said, "Who are your parents?" I said, "Who's my parents? "Do you know who bill's parents are?" he said. I said I know who bill's parents are, but what about his parents? They mean, you are a young entrepreneur, you have no resources, no experience to do this thing will fail. I think this thing is very, very illogical. If you do business, entrepreneurship, investment, you look at the project, in business words, there is no need to have tinted glasses.

But I think a lot of people do not understand, I do not think you need to understand. Many of you say you want to understand the young, want to become younger, said I know what is thinking, you may be bragging to others that I know what the thinking, I know what the picture of the play screen, see what things. But I don't think I need to understand it, because every generation has the values of every generation and the ideas of every generation, and I feel that I just have to listen.

IDG Partner Li Feng and I said, there must be something fire. I said fire curtain. He said what the curtain was. I said the play screen is when you watch the video there is a word floating over. He said you'd go back and send me a few. I go back to "Chinese electricity is excrement" still some compare something to look for, all send to Li Feng to see. Li Feng Read said, this is what XX gadgets, this thing can see? The screen is full of words, there is no image, you are looking at the word or the video?

They are incomprehensible. But in the end they invested in the business in a very short time and got a good price.

I think a lot of time whenever uncle, forums uncle, actually do not understand what we are doing. For example, when they will, IDG this help the elderly Zhou, Shong do not understand this thing, a look at their UV, PV, daily 3, 40 million PV, 4 million of the UV, they said this can be. I just said all the things you do not need to understand, for example, I say do not buy a house, you must be a lot of people say pretend, this person tells lies. You just have to listen, time will prove everything.

People of different ages, the understanding of life is not the same. Different life experience, promote different business model, business background.

Whenever is generally at the age of 40 when the mentality of change, because to their 40 years old, the entire market has reached a very saturated, very extreme state. Many of them arrived at the age of 40, such as the same university graduation, some 40-year-old in the security, some 40-year-old in what national high-level or business, big businessmen or big stars, Big Boss, mainly to big Boss. So 40-year-old whenever will go to the Tsinghua University campus.

In the 20 to 30 years old, the mentality changes. They began to see what "Beijing meets Seattle", "to Youth", "those who have been chasing girls", "Old boy", what a runny nose a tear, see good bitterness, that is why? Because they are in high school, when the university is very simple, students still have friendship, they graduated, some people through the relationship into the investment line, some people when the civil service, someone went abroad, someone to make money. Some of them may have done well at the time, but they feel that they are inferior to others. So when they reach the age of 30, they may start watching this kind of youth TV series, look at this kind of young beautiful girl, say how we were.

The young think this kind of what "cause youth" too earth, youth what good miss? Brother had been very open, there is no simple things. In fact, in secondary school, has been very market differentiation, that is, money without money, right not right, very polarized life experience, they have felt. I graduated from the South, our class at that time, there is a ministry of the children, there is a few hundred billion market capitalisation of the company's son, the son of school, the door stood four bodyguards. It was known that he was the son of a teacher, the son of a boss, the son of a dung-worker, and he had no parents ... All kinds of things they know. They have been very polarized and they have seen it very clearly.

Therefore, the 40-year-old whenever began to engage in four business, 30-Year-old began to see what the youth film, "After Life" are this, and he would like to see this breakthrough, idealism, University of this kind of brotherhood, girls, such a pure love story. But the people don't care about this kind of thing at all, so I think every generation has different life understanding.

To change a more commercial example, forums, whenever this generation of entrepreneurs, such as Taobao, do Jingdong, do Ctrip, do a search house. Their generation had a deep understanding of the marrow of material deprivation, and they knew what harm was caused to their lives by the lack of material circulation and the flow of information. So they put the information in the open, the two sides of the transaction fair, credit, so the trading companies, including such as QQ, micro-trust, they know how bad people are connected to, so they do business model, and their years are very understanding.

But they may have different insights into the marrow. May be that we have no privacy, parents every day to control me, every day let me do homework, let me go to cram school, I have no privacy, we do not personalized, they say what who the children of the family, Li Jia's children who, who home and financing, so their understanding is not the same. They may be more interested in personalization, privacy, more interactive, more fun socializing, games, so that the new value will be born. These new values, you know, Ma Yun Hao, horse or Liu, these people are incomprehensible. They felt no such necessity, such as small Margo said, he has not yet understood why after reading that burn so fire, but in the United States, indeed, high school students, junior middle school students, all are burned after reading. So the new era is bound to be of value, it is the life of deep bone marrow perception, rather than floating on the surface of the business model.

Change the world must do O2O

The pioneers often have fantasies. What is called fantasy, the logic of his self-worth is very, very mature, like the way we do activities with Ma Jiajia, and Ma Jiajia's logic for the whole business model is called logical autonomy, and they think it's very autonomous, but what we outsiders seem to say, a piece of crap, I don't know anything at all. At the same time they also have tinted glasses to see other people, such as what other people's company is doing, other people's company blowing, other people's company is a concept, I think this is not a bad phenomenon, is not a good phenomenon. I think it's good for everyone to have their own ideals.

Many young excellent technical engineers or designers, went to a what the company to do, did two months to find the boss of a special nonsense, curse all day, bad temper, a little management skills are not, a lot of friends, Dick in droves gang fight, So I think that the entrepreneurs will encounter management bottlenecks. We now have nearly 100 companies, I am the youngest one. Our biggest employee is a 55-Year-old employee, he takes a department, we have nearly 16 department managers, this time you will encounter management bottlenecks, how you manage people older than you. The second is a business bottleneck, that is, whether this thing can make money, in the end how to make money, how to finance. "I have an ideal" is no one to pay.

The last one is the ideal prospect, my two companies are sold, the first did not sell how much money, the second sold a lot of money, now is a financial freedom, so I do not take the wages does not matter. But if I want to do one more thing next, what is my dream? I met a lot of the first generation of entrepreneurs, they have begun to create confusion. I do not worry about eating, not worry about wearing, do not worry about ideals, I have everything in life, everyone to my care, I have a lot of employees, but what do I want to do? You see forums entrepreneurs, Li Ka-shing or Liu Hao, they can do to 70 years old, 80 years old, 90 years old, still like cattle, horses on the front line to do very hard things. But a lot of young entrepreneurs in the relative success, there will be no more deep-seated pursuit, he did not know what to pursue, is the pursuit of change the world or the pursuit of money, or the pursuit of fame and fortune, status, beauty, so they are not a very practical ideal, this is also a problem. Forever only in this industry the strongest people will survive, others will be eliminated.

When I was a freshman in the United States to study, the first time I started a business. My undergraduate major is entrepreneurship, the United States undergraduate only two schools have this major, this school is very good, teach us some very practical science, let us take the first class with a list to talk to others, 100,000 dollars, million dollar case. We are really responsible for the millions of and tens of millions of of the school's money. They also tell us that entrepreneurship is a state of life, when we were 7 people in this profession, have dropped out of school, there is a person to open a massage shop, pushing the car door-to-door, mobile internet massage Shop, and then a person opened a swimming pool, because that person like swimming, a big swimming pool, teaching all the people swimming, I'm the only internet entrepreneur. So it is not that entrepreneurship must do a very big thing, but entrepreneurship must be a kind of life, is the pursuit of the ideal, the details do not care about the creativity, the pursuit of pure products, is a living state.

My first venture is to do local domestic O2O, is to send Mexican black aunt to everyone's dormitory to clean the party after the residue. The second is the distribution of life goods. Send the most inexpensive things in the big American supermarkets to the dorms. At that time we saw a bottle of water in the school to sell 1.99 yuan, we found in the supermarket 36 bottles of water to sell 1.99 yuan, but the supermarket batteries in the 108 quarter from selling, 256 section. In addition to Ma Jiajia, no one can use the battery 256 knots, right? So we split all the batteries, took the shampoo, the coke, the potato chips, and sent them to the dorm to make money.

Why do I have to be a O2O? I think I want to change the world, must do O2O. Your present life is turning upside down with your life 10 years ago. You take a taxi by phone, through mobile phone booking hotel, through mobile phone shopping, to Beijing east, Taobao shopping, chat through mobile phone, through mobile phone video conversation, through mobile phone can do all kinds of things. But you find the local life service, you and 10 years ago, 100 years ago, 2000 years ago, 5000 is no different. For example, you eat noodles, 2000 years ago sat down two noodles, now eat noodles boss to bowl noodles, is no difference. Including singing, film, massage, fitness, arena, all the offline living consumption, and 2000 years ago is almost indistinguishable. But the industry is sure to burst into some very energetic companies that are changing the entire line of industry.

For example, we do "sing together", we have the whole line of KTV singing experience all changed. After you enter the KTV, do not need to find a waiter, mobile phone scan code, room open, you can not only sing, you can play games, you can play Texas Poker, you can play the landlord. We can now use mobile phones to drive traffic jams, play FIFA, and we work with the Assassin's Creed company. We can play dance games inside, we can play sports tennis, badminton, rugby, killing similar games, can be with other box of people, can socialize with people outside the box, can and the location of the people near the social, the whole KTV into a social box, completely to subvert, change the current line singing experience is completely different from what it used to be, and I believe that all the beauty salons, gyms, meals, all the offline service industries will be changed, so we want to bring a revolutionary consumer experience, to bring about the future of the Times.